Cadbury’s ‘Kuch Meetha Ho Jaaye’ is missing this Diwali and India’s sweet tooth can feel it
This year, for the first time since 2004, Cadbury’s iconic festive tagline, once as synonymous with Diwali as diyas and discounts is missing from the country’s advertising landscape
In Bharat, L’oréal Professionnel puts local relevance first for market success
Zee expects stronger H2 on FMCG uptick and ratings gains despite softer Q2
From flat summer to ‘second summer,’ adex warms across TV, digital and commerce
Culver Max FY25 profit dips 45% to Rs 481 crore, revenue down 4.3%
Nestle India plans to accelerate brand investments on bumper Q2 results
Bloomberg Media returns to India via JioTV after more than three years
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Marketing
Cadbury’s ‘Kuch Meetha Ho Jaaye’ is missing this Diwali and India’s sweet tooth can feel it
This year, for the first time since 2004, Cadbury’s iconic festive tagline, once as synonymous with Diwali as diyas and discounts is missing from the country’s advertising landscape
In Bharat, L’oréal Professionnel puts local relevance first for market success
Nestle India plans to accelerate brand investments on bumper Q2 results
Rayomand J. Patell launches Firestarter, a creative and technology agency
From flat summer to ‘second summer,’ adex warms across TV, digital and commerce
Television
Culver Max FY25 profit dips 45% to Rs 481 crore, revenue down 4.3%
Zee Entertainment’s Q2 FY26 profit drops to Rs 76.5 crore as ad revenue slips 12%
Bloomberg Media returns to India via JioTV after more than three years
Digital
SC to hear PIL seeking ban on online gambling posing as e-sports in India
AIIMS Delhi to appoint agency for PR and social media oversight
Google proposes changes to search results to address EU antitrust concerns
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Flipkart brings back long copy with front-page print story for Big Bang Diwali Sale
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Radio
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Insights
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