Exclusive: MIB weighs watermark fix to end landing page influence on TRP ratings
BestMediaInfo.com has learnt that before releasing the draft amendments, the Ministry reached out to several advertisers to discuss both the landing page directive and cross-holding regulations
Who killed landing pages?
Landing pages curb: Advertisers see cleaner planning, stronger ad-rate leverage
Women’s World Cup final hit 185 mn on JioHotstar, on par with Men’s T20 World Cup 2024
Jagran Prakashan reports 36.7% rise in net profit to Rs 56.93 crore in Q2
MIB opens bookings for Rs 30,000 WaveX startup booths at IFFI Goa 2025
Netflix introduces Monthly Active Viewers metric as ads reach 190 million a month
Arnab-led NBF hails landing page action, the full circle of Republic’s TRP karma
Tiger Global offloads entire 5.09% stake in Ather Energy for Rs 1,204 crore
Surya Roshni elevates Parul Phadke as Head A&M for Lighting and Consumer Durables
Prashant Iyer, Netflix India’s Director of Films & Series Marketing, steps down
Advertising
Surya Roshni elevates Parul Phadke as Head A&M for Lighting and Consumer Durables
Delhi High Court questions Patanjali over ‘Dhoka’ remark in Chyawanprash ad
Ad Craft
KFC joins India’s victory celebrations with Jemimah Rodrigues and Renuka Thakur
BGMI and Talented turn ad clichés into cultural commentary with ‘BGMI Drops’
Rexona highlights women’s confidence through participation with Smriti Mandhana
Marketing
Tiger Global offloads entire 5.09% stake in Ather Energy for Rs 1,204 crore
Surya Roshni elevates Parul Phadke as Head A&M for Lighting and Consumer Durables
Television
Exclusive: MIB weighs watermark fix to end landing page influence on TRP ratings
Who killed landing pages?
Landing pages curb: Advertisers see cleaner planning, stronger ad-rate leverage
Digital
Women’s World Cup final hit 185 mn on JioHotstar, on par with Men’s T20 World Cup 2024
Scribbld secures digital and performance marketing mandate for Odysse Electric Vehicles
Prime Video adds AP International South Cinema with Tamil and Malayalam films
Prashant Iyer, Netflix India’s Director of Films & Series Marketing, steps down
Jagran Prakashan reports 36.7% rise in net profit to Rs 56.93 crore in Q2
Its Q2 revenue from printing, publishing and digital rose 9% to Rs 379.23 crore. Revenue from other segments, which comprises outdoor advertising and event management and activation services, increased 16.42% to Rs 52.39 crore
Centre set to hike government print ad rates by 26%
Festive boost, GST cuts, soft newsprint lift DB Corp ‘Ad growth ahead of topline’: Girish Agarwal
Flipkart brings back long copy with front-page print story for Big Bang Diwali Sale
Radio
TRAI revises migration-fee rule for cities with no bids, reserves price to be used as base
Indian Army and Red FM organise Shauryaveer Run 2025 in Delhi
Steve Ahern OAM joins New York Festivals 2026 Radio Awards Advisory Board
TRAI’s digital radio plan welcomed, but speed, pricing to decide success: Nisha Narayanan
Insights
66% of India’s workforce unhappy at work, shows Happiness Research Report 2025
How mid-market marketers are using AI to boost marketing effectiveness
India’s sports viewers spill over into gaming, tech, travel and finance worlds, finds report
TV ad volumes down 10% in Jan-Sep 2025; HUL, Reckitt remain top TV advertisers
Guest Times
Hindi killed the English Star
From infrastructure to intelligence: Marketing’s role in the new era of electrical and automation
Partner Content
Credit cards as the best travel loan: A solo traveller’s guide to smart spending
6 tips for becoming a better fleet manager
CNN-News18 emerges as No.1 English news channel on YouTube for Delhi Exit Poll coverage
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