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Super 7 ads of the week: Here's a spotlight on top seven ads that captured our interest

The top 7 ad campaigns of the week include Acko’s ‘Health Insurance ki Subah ho Gayi Mamu’, Zomato’s ‘Deliver Sweets on Ganesh Chaturthi’, Amazon’s ‘Khushiyan Apno Ki, Aur Apni Bhi’ and Star Sports’ ‘World Cup Ka Bhoot Sawaar’ among others

News Flash: Asia Cup TV ratings on Star Sports grow by 34%, reach up 42%

ICC and Disney Star launch first-ever vertical video production at Men’s Cricket World Cup

Advertisment

: Sony Liv announces sponsors for Asian Games 2023
In OTT

: Snickers ‘Noobie Mistakes’ campaign captures quirks of cricket fandom with humour
In Ad Craft

: KFC transforms its bucket to raise awareness for Indian sign language
In Marketing

: Unlocking premium – 110+ mn affluent viewers makes World Cup on HD the elite choice for advertisers
In Partner Content

: New Levi’s campaign featuring Deepika Padukone celebrates moments of instincts
In Ad Craft

: Blinkit to deliver Apple iPhone 15 and iPhone 15 Plus
In Marketing

: Neeraj Chopra becomes JSW Group’s brand ambassador
In Marketing

: Nirma agrees to acquire 75% stake in Glenmark Life Sciences
In Marketing

: Ogilvy celebrates 75 years of ‘divine discontent’
In Advertising

: JioCinema’s digital film festival to begin September 29
In OTT

: TV9 Network brings its news channels on Samsung TV Plus India
In Digital

: Consumer durables shifting gears from 'massy' to ‘premiumisation’ this festive season
In Marketing

: 85% consumers do not favour brands advertising on news platforms spreading misinformation: IAS
In Digital

In-depth

In-depth: Here's why brands are bringing media planning and buying functions in-house

: In-depth: What is fuelling the rise of specialised AI studio launches by ad agencies in India?

: In-depth: Why suddenly Indian ad agencies are queuing to file IPO

: In-depth: Has incremental revenue from festive season reduced for creative agencies?

Television

Warner Bros. Discovery to premiere new season of ‘Star vs Food’ on October 9

: JioCinema and Sports18 Khel to broadcast MotoGP Bharat

: Tata Play introduces ‘Bollywood Masala’ service offering 90’s & 2000’s Bollywood movies

: Govt to TV channels: Do not provide platform to individuals facing serious crimes and terrorism charges

Advertising

Wavemaker’s Anil Sathiraju joins Ants Digital as VP, Growth Initiatives

: AdLift bags digital marketing mandate for Craftslane

: Sociowash bags digital marketing mandate for Burger Singh

: Digidarts secures digital mandate for Insurance Samadhan

Marketing

Gatorade announces three-year association with tennis player Sumit Nagal

: Krafton India teams up with Hardik Pandya for BGMI collaboration

: G-Shock India unveils ‘Rise Above the Shocks’ campaign with Shubman Gill

: Liberty General Insurance ropes in Parag Ved as Director and CEO designate

Digital

OpenAI unveils third version of GenAI visual art platform, Dall-E

: Google unveils an array of new features for BARD

: Veera, India’s mobile-only internet browser launches today

: Facebook launches a refreshed identity system; introduces new logo in first phase

Ad Craft

Sony Liv shares trivia about Asian Games in new campaign created by Nitesh Tiwari

: A23 unveils A23 Poker app with new campaign featuring Shah Rukh Khan

: The Sleep Company creates awareness around #ScienceOfPeacefulSleep in new ads

: Finolex Pipes launches new campaign highlighting CPVC and SWR pipe functionality

Print

HT Media Group ropes in Ravi Krishnan as Editor-in-Chief of Mint

: Navabharat’s 'Maharashtra’s 1st Conclave 2023' to be held on September 15

: 7th Edition of Lokmat Most Stylish Awards 2023 concludes

Radio

Big FM celebrates its 15-year association with Lalbaughcha Raja

: Citizens above 18 years of age are eligible for 'Low Power Small Range FM Broadcasting' licence: TRAI

: TRAI seeks input for 'National Broadcasting Policy' formulation in pre-consultation paper

OTT

Zee5 returns as exclusive OTT partner for MumbaiCha Raja

: Veeba becomes co-presenting sponsor for MasterChef India on Sony Liv

: Apple TV+ now available on Tata Play Binge

Interviews

The urgency of being ‘always on’ is the stupidest thing a brand can do: Bobby Pawar

: The last mover advantage will help us pole vault into the APAC region: Rohit Ohri

: In the world of quantitative and qualitative marketing, quantum marketing is the way forward: Raja Rajamannar

: How Havas Creative India is transforming itself to be future-ready

: Disney cuts 7,000 jobs globally

Guest Times

The great Indian advertising battle – Will 2024 election outcast IPL next year?

: If you still love Kingfisher beer, then surely you will fly Jet Airways

: Why brands must delink influences from influencers

: Gadar 2: A wake-up call for marketers to revive ‘Nowstalgia’ marketing

: Navigating the DPDP 2023: A marketer's guide in the new era of data

Commentary

Commentary: INDI Alliance bans 14 anchors; will TV news bodies show some spine?

: Commentary: Is ISA out to kill its member brands?

: The curious case of quid pro quo actions of former TRAI secretary SK Gupta

: Commentary: What does Shashi Sinha’s accession to BARC chair mean for the M&E sector?