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Prasun Pandey Advertising

MovieVerse and Ellipsis collaborate with Prasoon Pandey on his feature film

The film is written by screenwriter Vaibhav Vishal and blends contemporary storytelling techniques with a narrative structure rooted in Indian cultural themes

By BestMediaInfo Bureau
Jul 11, 2025 17:25 IST 3 Min read
nyfai2 Advertising

New York Festivals Advertising Awards announces NYFAi 2025 winners

By BestMediaInfo Bureau
Jul 11, 2025 14:45 IST 2 Min read
Cannes Lions Advertising

Cannes Lions enforces 3-year ban for deliberate misrepresentation in award entries

By BestMediaInfo Bureau
Jul 10, 2025 21:21 IST 2 Min read
Cindy Rose Advertising
Will WPP’s first female CEO Cindy Rose take home as much as Mark Read?
By BestMediaInfo Bureau
Jul 10, 2025 17:49 IST 2 Min read
WPP-Cindy-Rose-2025 Advertising
As first female CEO at WPP, what Cindy Rose brings to the table amid revenue crisis
By BestMediaInfo Bureau
Jul 10, 2025 16:48 IST 2 Min read

Ad Craft

Free fries Ad Craft

McDonald’s India CFO features in campaign for International Fries Day

Conceptualised by DDB Mudra, the campaign categorises customers into playful ‘Fries personalities’ while supporting a regional offer of free fries on July 11

By BestMediaInfo Bureau
Jul 11, 2025 13:58 IST 1 Min read
Bumrah Ad Craft

Volkswagen rolls out Golf GTI campaign featuring Jasprit Bumrah

By BestMediaInfo Bureau
Jul 11, 2025 13:41 IST 1 Min read
MAc d Ad Craft

McDonald’s India releases new TVC featuring Ranveer Singh

By BestMediaInfo Bureau
Jul 11, 2025 11:18 IST 2 Min read
XG Marketing
Casio names XG as global ambassador for G-SHOCK
By BestMediaInfo Bureau
Jul 09, 2025 16:46 IST 1 Min read
Karisma Kapoor Ad Craft
Karisma Kapoor stars in Blissclub’s ‘Le Gayi Le Gayi’ campaign
By BestMediaInfo Bureau
Jul 09, 2025 10:36 IST 1 Min read

Marketing

Harsh-Goenka-on-Rohit-Jawa-exit Marketing

Who could connect HUL MD & CEO Rohit Jawa to a classic bike? Harsh Goenka did

On July 10, HUL officially announced that Rohit Jawa would be moving on, with Priya Nair stepping in as MD & CEO

By BestMediaInfo Bureau
Jul 11, 2025 18:07 IST 2 Min read
Reebok Marketing

Reebok Partners with NorthEast United FC

By BestMediaInfo Bureau
Jul 11, 2025 15:36 IST 1 Min read
Arun-Narayan-and-Kuruvilla-Markose Marketing

Titan names Arun Narayan as Jewellery CEO, Kuruvilla Markose to helm watches division

By BestMediaInfo Bureau
Jul 11, 2025 15:09 IST 2 Min read
Atul sood Marketing
Kia India appoints Atul Sood as Senior Vice President, sales and marketing
By BestMediaInfo Bureau
Jul 11, 2025 14:56 IST 2 Min read
Range-rover Marketing
Range Rover debuts new minimalist logo ahead of electric model launch
By BestMediaInfo Bureau
Jul 11, 2025 12:42 IST 1 Min read

Television

Smriti Irani as Tulsi Virani in Kyunki Saas Bhi Kabhi Bahu Thi Television

Inside JioStar’s mega pitch: Rs 22.5 crore TV+digital sponsorship slots for ‘Kyunki’ return

BestMediaInfo.com uncovers JioStar’s premium sponsorship plans as Smriti Irani’s ‘Kyunki Saas Bhi Kabhi Bahu Thi’ returns to TV and digital with big brand deals

By Akansha Srivastava
Jul 11, 2025 11:20 IST 3 Min read
(L-R) A file photo of Amit Goenka, Subhash Chandra and Punit Goenka Television

Zee’s proposal for promoter warrants fails to secure shareholder majority

By BestMediaInfo Bureau
Jul 10, 2025 19:06 IST 2 Min read
Z5 x amagi Television

ZEE5 to launch FAST channels in India in partnership with Amagi

By BestMediaInfo Bureau
Jul 10, 2025 17:29 IST 2 Min read
Ekta Television
Ekta Kapoor didn’t want to bring Kyunki back; Here’s what changed her mind
By BestMediaInfo Bureau
Jul 10, 2025 12:08 IST 2 Min read
Apple Television
Apple enters talks to acquire US Formula 1 broadcast rights
By BestMediaInfo Bureau
Jul 10, 2025 10:15 IST 1 Min read

Digital

Ram Madhvani Digital

Ram Madhvani launches AI-VR mythological film project

The AI-powered project includes a short film based on the Bhagavad Gita and forms part of a 100-title mythological slate under Equinox Virtual

By BestMediaInfo Bureau
Jul 11, 2025 17:11 IST 2 Min read
Greenhochos Digital

Blackberrys partners with GreenHonchos to scale D2C commerce

By BestMediaInfo Bureau
Jul 11, 2025 16:46 IST 1 Min read
PROHED Digital

Prohed takes on digital marketing mandate for Navneet TopTech

By BestMediaInfo Bureau
Jul 11, 2025 14:20 IST 2 Min read
Digital Kong Digital
Digital Kong bags social media and PR duties for prosthetics brand Fupro
By BestMediaInfo Bureau
Jul 11, 2025 12:34 IST 1 Min read
Himmat-Solo_SPECIAL-OPS_40-x-20_03 Digital
Special Ops 2 on JioHotstar secures 14 sponsors
By BestMediaInfo Bureau
Jul 11, 2025 11:40 IST 2 Min read

Print

Shanu-Singh Print

BCCL appoints Shanu Singh as Director - The Economic Times Brand

In this role, she will lead the Brand strategy, positioning, and integrated marketing efforts for The Economic Times across print, digital and events/IPs

By BestMediaInfo Bureau
Jul 07, 2025 15:04 IST 1 Min read
Mid Day ad Print

‘Dad’s Day Out’ newspaper ad becomes India’s darkest déjà vu moment

By BestMediaInfo Bureau
Jun 13, 2025 19:38 IST 2 Min read
Sarah Joseph receives 2024 Mathrubhumi Literary Award Print

Mathrubhumi confers 2024 Literary Award on Malayalam writer Sarah Joseph

By BestMediaInfo Bureau
Jun 09, 2025 08:49 IST 2 Min read
Aveek Sarkar Print
PM Modi’s personal note to Aveek Sarkar: A thousand full Moons, and still going strong
By BestMediaInfo Bureau
Jun 08, 2025 11:00 IST 2 Min read
Dainik Jagran launches Janhit Jagran 2025 to support purpose driven start ups Dainik Jagran announces Janhit Jagran 2025 to support early stage ventures solving real Print
Dainik Jagran launches Janhit Jagran 2025 to support purpose driven start ups
By BestMediaInfo Bureau
Jun 05, 2025 07:33 IST 1 Min read

Radio

Radio Radio

Phase-III FM radio e-auction to begin on July 9, says I&B Ministry

The announcement follows the I&B ministry releasing the Grant of Permission Agreement (GOPA) for private FM broadcasters selected under the expansion

By BestMediaInfo Bureau
Jul 04, 2025 17:47 IST 1 Min read
Radio Radio

FM Radio auctions to begin this month; MIB issues GOPA for Phase III Batch III

By BestMediaInfo Bureau
Jul 04, 2025 08:50 IST 2 Min read
Radio Radio

MIB shortlists 19 bidders for Phase III Batch III FM auctions; mock on June 30

By BestMediaInfo Bureau
Jun 25, 2025 08:53 IST 2 Min read
Pallavi-Chakravarti Guest Times
Cannes diaries: Pallavi Chakravarti on why nothing beats your first time at the Palais
By BestMediaInfo Bureau
Jun 20, 2025 15:22 IST 3 Min read
Misleading Marketing
Ayush Ministry unveils central portal to monitor misleading ads
By BestMediaInfo Bureau
Jun 02, 2025 12:02 IST 2 Min read

Insights

Trends Insights

50% of DOOH campaigns now executed fully or partially via programmatic: Report

Marketers adopt cookie-free strategies and push for transparency as quality inventory takes priority in open web programmatic, as per WARC’s ‘Future of Programmatic’ 2025 report

By BestMediaInfo Bureau
Jul 11, 2025 10:48 IST 2 Min read
online-shopping Insights

71% Indians express concern over AI scams during Prime Day: McAfee report

By BestMediaInfo Bureau
Jul 09, 2025 17:57 IST 3 Min read
AI, adta , marketing leaders Insights

Only 26% of Indian CMOs have responsible AI guidelines in place: Study

By BestMediaInfo Bureau
Jul 09, 2025 15:28 IST 2 Min read
IPL-teams Insights
IPL valuation reaches $18.5 billion; RCB emerges as top franchise
By BestMediaInfo Bureau
Jul 08, 2025 14:48 IST 4 Min read
Outdoor Insights
APAC accounts for nearly half of global OOH ad spend: Report
By BestMediaInfo Bureau
Jul 07, 2025 08:35 IST 2 Min read

Guest Times

Shailley Singh Guest Times

As AI disrupts the web economy, can publishers and brands take back control?

Shailley Singh, COO & EVP, Product, IAB Tech Lab, writes that for publishers and brands to survive in the "Agentic Web Economy," they must control AI access, optimise content for LLMs, and adopt monetisation tools like cost-per-crawl APIs

By BestMediaInfo Bureau
Jul 08, 2025 09:03 IST 3 Min read
Mayuri Nikumbh Guest Times

10 strategic design principles for launching a DTC brand in India

By BestMediaInfo Bureau
Jul 07, 2025 08:11 IST 5 Min read
Raylin Guest Times

Disrupt or be ignored: Why ad filmmaking in India needs a creative reset

By BestMediaInfo Bureau
Jul 02, 2025 08:50 IST 3 Min read
Aditya Tibrewal Guest Times
Beyond banners and interstitials: Building the next generation of mobile ad experiences
By BestMediaInfo Bureau
Jul 01, 2025 15:27 IST 4 Min read
Chandan Sharma, General Manager, Adani Group (1) Guest Times
From billboards to boss levels: Brand integration in the gaming world
By BestMediaInfo Bureau
Jun 27, 2025 08:31 IST 3 Min read

Partner Content

Credit-Cards-as-the-Best-Travel-Loan Partner Content

Credit cards as the best travel loan: A solo traveller’s guide to smart spending

If you are a solo traveller, and searching for a smart way to tackle finances on your next trip, then taking a travel loan on your Credit Card can be a smart way to fund your trip

By BestMediaInfo Bureau
Jul 07, 2025 18:53 IST 4 Min read
How to become better fleet manager Digital

6 tips for becoming a better fleet manager

By BestMediaInfo Bureau
May 12, 2025 11:29 IST 4 Min read
News18-Bangla Television

News18 Bangla claims top position in Bengali news genre

By BestMediaInfo Bureau
Mar 28, 2025 18:01 IST 1 Min read
CNN News18 Exit poll coverage Digital
CNN-News18 emerges as No.1 English news channel on YouTube for Delhi Exit Poll coverage
By BestMediaInfo Bureau
Feb 06, 2025 11:08 IST 1 Min read
moneycontrol Digital
Record 1.86 crore unique visitors log in for Budget coverage: Moneycontrol
By BestMediaInfo Bureau
Feb 04, 2025 10:45 IST 2 Min read
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