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Cannes Lions 2018

Pulwama headline row: TOI faces wrath of readers both online and offline, gets over 33,000 one star reviews on its app

Many readers called for boycotting the newspaper as they claim the headline and the story on the terror attack was insensitive and written the same way as Pakistani newspapers report such attacks in India. The number of bad reviews is increasing by the minute on its app and may end up hurting advertising on TOI platforms

Brandstand: ‘Designer Failures’ as a recipe for success

Publicis Media ranks No. 1 in Recma’s New Biz Balance Report 2018

: Discovery appoints Megha Tata as Managing Director of South Asia
In Television

: ITC’s Essenza Di Wills unveils Mikkel Verde, a new evening wear fragrance for men
In Ad Craft

: ‘Ek Desh, Ek Hum’, a campaign that says we are ‘stronger together’
In Ad Craft

: Ad Club Calcutta inducts Agnello Dias into its ‘Hall of Fame’
In Advertising

: Amazon Prime Video’s next Prime Original Series ‘Bandish Bandits’ is a romantic musical
In Digital

In-depth: Will new tariff regime, World Cup and IPL impact news channels during election season?

: In-depth: Does the consumer really have a choice in TRAI’s new tariff regime?

: In-depth: Why in-house programmatic advertising is still a jargon for Indian brands

: In-depth: Will music streaming apps eat into radio’s listenership?

Lee Clow, Chairman, TBWA\Media Arts Lab, calls it a day

: WolfzHowl brings on board Pooja Unadkat as Brand and Communications Strategist

: How to click the right button for Valentine’s Day advertising

BARC restrains use of viewership data as new tariff regime brings disruption

: Republic Bharat accused of being placed outside genre, TV18 seeks action from TRAI

: Republic Bharat debuts with a reach of 73 million

: Uncertainty among TV advertisers as TRAI continues to extend new tariff regime deadline

Brands should avoid a communication that does not sell, says HUL’s Shiva Krishnamurthy

: Bajaj Allianz General Insurance unveils brand identity ‘Caringly Yours’ on Valentine’s Day

: Kumbh 2019 — a mega hub for brands to market themselves

Digital

Conde Nast International aims to fulfil need gap for B2B digital publication with Vogue Business

: T-Series enters digital space, to produce content for leading OTT platforms

: Zee5 and Gaana join hands to offer users free access to their platforms

Nokia’s new campaign featuring Alia Bhatt targets young consumers

: Sara Ali Khan is Veet’s new brand ambassador, features in first TV ad

: Snickers introduces new Almond variant for every hungry brain

Print

18th edition of India Today Conclave to be held in Delhi in March

: Business Today presents sixth edition of BT Mindrush

: Lokmat to merge Sunday supplement with main issue from Feb 10

Radio

My FM revamps programming in Maharashtra after listeners’ feedback

: Big FM undergoes a complete brand revamp

: Big FM launches #IAmNotSorry campaign

Hindi TV journalism going down by the day, Republic Bharat will restore credibility, says Arnab Goswami

: Print edition to help build revenue for Firstpost.com, will add to stature and raise overall game: Rahul Kansal of Network18

: Digital helps sustain our campaigns at a fraction of cost, says Karthik Raman of IDBI Federal Life Insurance

Brandstand: When logos start to talk

: Brandstand: When Chanda met Rajat

: Guest Times: What will it take for audio streaming apps to catch up with FM radio in India?

Commentary: Why is Google shying away from giving access for content measurement to Ekam?

: Commentary: ISA not getting all advertisers on board on Ekam to have a wide-ranging impact

: Commentary: How blocking Ekam will be a self-goal for Google

Industry Briefs

ETMoney crosses Rs 2,000 crore of transaction in mutual fund investments

: Republic Bharat makes an impact on launch, dominates social media with exclusive stories

: The Commune to host Industry Roast 2.0