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Advertising

Kimberly-Clarks-Trusted-Brands_highres-1 Advertising

Kimberly-Clark splits global creative & media duties among IPG, Omnicom, WPP, Publicis

This strategic move aligns with its "Powering Care" initiative, a $1.5 billion restructuring plan focused on driving innovation and market agility

By BestMediaInfo Bureau
Jan 14, 2025 07:35 IST 1 Min read
Django-logo Advertising

Django Digital is now “DJANGO”

By BestMediaInfo Bureau
Jan 13, 2025 17:02 IST 1 Min read
Vikram Lifetime Achievement Award Advertising

Vikram Sakhuja honoured with AAAI Lifetime Achievement Award

By BestMediaInfo Bureau
Jan 13, 2025 11:07 IST 2 Min read
IAA Ad tech honours Advertising
IAA and ad:tech partner to roll out 'Honour Awards'
By BestMediaInfo Bureau
Jan 13, 2025 11:01 IST 2 Min read
Adfest lotus trophy Advertising
Adfest Lotus Awards unveils a new trophy
By BestMediaInfo Bureau
Jan 13, 2025 09:39 IST 1 Min read

Ad Craft

Cleartrip x Artificial Labs 1 Ad Craft

"Genius mat bano," says Cleartrip's AI ad mocking travel booking hacks

Created by Artificial Labs, the ad urges people to stop trying silly hacks and just use the Supercoins they earn on Flipkart to get instant discounts anytime

By BestMediaInfo Bureau
Jan 14, 2025 09:25 IST 1 Min read
LenDen Club Ad Craft

LenDenClub’s new ads showcase how it turns "Ordinary Days into Extraordinary"

By BestMediaInfo Bureau
Jan 12, 2025 20:21 IST 2 Min read
tata play ad Ad Craft

Tata Play humorously dispels the myth of DTH services being expensive

By BestMediaInfo Bureau
Jan 09, 2025 18:11 IST 1 Min read
Eveready Ultima Partners with Zepto to Power Moments that Can’t Wait Ad Craft
Eveready Ultima and Zepto launch ad to promote their partnership
By BestMediaInfo Bureau
Jan 07, 2025 16:14 IST 1 Min read
Oppo ad Ad Craft
Oppo's Reno13 series ad inspires to “Live in the Moment”
By BestMediaInfo Bureau
Jan 06, 2025 17:55 IST 2 Min read

Marketing

KRAFTON India X Mahindra_Image 1 Marketing

Krafton India and Mahindra join forces to bring electric SUV BE 6 to BGMI

Special gaming missions during the collaboration will also reward players with prizes such as Mahindra Event Crates, Gifts and a chance to win real Mahindra BE 6

By BestMediaInfo Bureau
Jan 14, 2025 09:19 IST 2 Min read
Ambarish Angel One Marketing

Angel One appoints Ambarish Kenghe as Group CEO

By BestMediaInfo Bureau
Jan 14, 2025 09:03 IST 2 Min read
Saloni Anand, Co-Founder, Traya. (1) (3) Marketing

Can brands be thought leaders? Traya’s education-led marketing could be the answer

By Lalit Kumar
Jan 14, 2025 08:54 IST 5 Min read
Swiggy Zomato Marketing
FHRAI flags concerns over Zomato and Swiggy's entry into 'Private Label' food delivery
By BestMediaInfo Bureau
Jan 14, 2025 08:25 IST 3 Min read
tea Marketing
Nandini partners with Chai Point for Maha Kumbh
By BestMediaInfo Bureau
Jan 14, 2025 08:18 IST 2 Min read

Television

Champions Trophy Television

Champions Trophy: JioStar prices India matches double the full tournament rate

Set to take place from February 19 to March 9, 2025, it will be the first major cricket tournament following the merger of Disney Star with Reliance's Viacom18

By Akansha Srivastava
Jan 14, 2025 10:16 IST 2 Min read
Maha-Kumbh-2025 Television

Media platforms dive deep into Maha Kumbh 2025

By BestMediaInfo Bureau
Jan 13, 2025 12:07 IST 3 Min read
ICC-Champions-Trophy Partner Content

ICC Champions Trophy: Uniting cricket glory, with your brand story

By BestMediaInfo Bureau
Jan 13, 2025 12:03 IST 3 Min read
ISPL-logo Television
ISPL signs Rs 9.93 cr deal with Predator Energy as Official Energy Drink Partner
By BestMediaInfo Bureau
Jan 10, 2025 17:06 IST 2 Min read
Deepali Handa Television
Deepali Handa joins Endemol Shine India as EVP Head - Commercials and Production
By BestMediaInfo Bureau
Jan 10, 2025 16:40 IST 1 Min read

Digital

Champions Trophy Television

Champions Trophy: JioStar prices India matches double the full tournament rate

Set to take place from February 19 to March 9, 2025, it will be the first major cricket tournament following the merger of Disney Star with Reliance's Viacom18

By Akansha Srivastava
Jan 14, 2025 10:16 IST 2 Min read
Django-Swiggy-Dineout-Social-media Digital

Django bags social media mandate for Swiggy Dineout

By BestMediaInfo Bureau
Jan 14, 2025 09:35 IST 1 Min read
TRAI-Members Digital

TRAI appoints Ritu Ranjan Mittar and Maruthi Prasad Tangirala as whole-time members

By BestMediaInfo Bureau
Jan 13, 2025 17:49 IST 1 Min read
LeapX Founders Digital
LEAPX AI launches conversational multi-agent AI for paid digital advertising
By BestMediaInfo Bureau
Jan 13, 2025 17:37 IST 2 Min read
Netflix India vs Pak Digital
Netflix to stream ‘The Greatest Rivalry: India vs Pakistan’ on Feb 7
By BestMediaInfo Bureau
Jan 13, 2025 17:30 IST 1 Min read

Print

Sameer Singh and Praveen Someshwar Print

Sam Singh joins HT Media as Group CEO; Praveen Someshwar departs

Most recently, Sameer Singh led TikTok's North American ad sales. Someshwar’s last day at the office will be February 28, 2025, and Singh’s role will be effective from March 1

By BestMediaInfo Bureau
Jan 11, 2025 20:09 IST 2 Min read
Siddharth Zarabi Digital

India Today Group appoints Siddharth Zarabi as Business Today Editor

By BestMediaInfo Bureau
Dec 24, 2024 15:54 IST 1 Min read
Akshay-Kumar-for-Bombay-Times Print

Bombay Times and Delhi Times celebrate 30th anniversary

By BestMediaInfo Bureau
Dec 20, 2024 16:04 IST 2 Min read
J&K newspaper Print
J&K Editors urge LG Manoj Sinha to align ad rates with DAVP norms
By BestMediaInfo Bureau
Dec 17, 2024 08:48 IST 1 Min read
Faiz Rehman_Profile Photo Print
HT Media Group appoints Mohd Faiz Rehman as National Head - Ad Revenue
By BestMediaInfo Bureau
Dec 09, 2024 12:40 IST 1 Min read

Radio

Prasar Bharati Kumbh fm Radio

Prasar Bharati launches 'Kumbhvani' FM channel for Maha Kumbh 2025

Prasar Bharati launched the special FM channel Kumbhvani during the Kumbh festivals in 2013, 2019, and now again in 2025

By BestMediaInfo Bureau
Jan 12, 2025 20:08 IST 3 Min read
TV Today Radio

TV Today shares surge over 7% following decision to close radio biz

By BestMediaInfo Bureau
Jan 09, 2025 17:24 IST 2 Min read
Radio Television

TV Today Network to shut down radio biz in next 6 months

By BestMediaInfo Bureau
Jan 09, 2025 12:13 IST 1 Min read
Digital radio Radio
HD Radio or DRM – Which is best suited for India’s digital radio roadmap?
By Lalit Kumar
Jan 09, 2025 10:43 IST 3 Min read
New-Years-resolution-campaign Radio
Club FM Kerala kicks off 2025 with New Year's resolution campaign
By BestMediaInfo Bureau
Jan 07, 2025 10:15 IST 2 Min read

Insights

AI-crawlers-and-scrapers Insights

AI crawlers and scrapers contribute to 86% increase in general invalid traffic in 2024

DoubleVerify data shows that 16% of GIVT from known-bot impressions in 2024 were generated by those that are associated with AI scrapers, such as GPTBot, ClaudeBot and AppleBot

By BestMediaInfo Bureau
Jan 10, 2025 17:29 IST 6 Min read
VideoAds1920 Insights

YouTube & Meta capture lion's share of India's video ad spend

By BestMediaInfo Bureau
Jan 09, 2025 10:33 IST 2 Min read
Customer engagement Insights

Key trends for customer engagement in 2025

By BestMediaInfo Bureau
Jan 07, 2025 15:48 IST 3 Min read
Privacy and Ethics Insights
Privacy and ethics top concerns for Indians embracing generative AI
By BestMediaInfo Bureau
Jan 07, 2025 15:29 IST 3 Min read
Nykaa Insights
Korean beauty brands see 2.5x growth in India: Report
By BestMediaInfo Bureau
Jan 05, 2025 20:35 IST 3 Min read

Guest Times

Gen Z Guest Times

The common sense chronicles: Gen Z and their digital life

Disha Singh, Creative Consultant – Brand Solutions, attempts to navigate the acronyms, emojis, and online obsessions of Generation Z


By BestMediaInfo Bureau
Jan 10, 2025 08:36 IST 3 Min read
neuroscience-backed advertising Guest Times

Are Indian brands prepared for neuroscience-backed advertising in 2025?

By BestMediaInfo Bureau
Jan 07, 2025 08:47 IST 4 Min read
Digital marketing Guest Times

Trends shaping digital marketing and how businesses can surf ahead

By BestMediaInfo Bureau
Jan 02, 2025 09:22 IST 3 Min read
Osamu Suzuki Guest Times
Maruti 800 - Four wheels that charged a nation
By Shivaji Dasgupta
Dec 31, 2024 10:16 IST 3 Min read
media buying Advertising
The evolution of media buying
By BestMediaInfo Bureau
Dec 26, 2024 09:08 IST 4 Min read

Partner Content

ICC-Champions-Trophy Partner Content

ICC Champions Trophy: Uniting cricket glory, with your brand story

Starting February 19, the ICC Champions Trophy is an unmatched opportunity for brands to leverage the primetime viewing event

By BestMediaInfo Bureau
Jan 13, 2025 12:03 IST 3 Min read
News18_Lokmat_Logo Partner Content

News18 Lokmat tops Marathi news segment in Week 52 of 2024

By BestMediaInfo Bureau
Jan 06, 2025 11:29 IST 2 Min read
ABP-Network Digital

ABP Network retains leadership on comScore VMX & MMX rankings

By BestMediaInfo Bureau
Nov 22, 2024 07:28 IST 2 Min read
Content writing Partner Content
Using your writing skills to make money online
By BestMediaInfo Bureau
Nov 08, 2024 11:33 IST 5 Min read
7 Tips for Marketing Your Property Management Company Partner Content
Making the most of your property management company
By BestMediaInfo Bureau
Nov 01, 2024 10:04 IST 4 Min read
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