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Niveditha Kalyanaraman

Niveditha Kalyanaraman, Sub-editor at BestMediaInfo, has 3 years of experience in content writing and media. She has worked for The Hindu Metroplus, Hindustan Times, The Socians, jFw magazine and Health and Fashion Magazine. She is a postgraduate in journalism, ADPR and literature. Poetry is her passion and she has 3 anthologies to her name.

Jewellery Marketing
Jewellery brands polish their marketing strategies for festive, wedding season
By Niveditha Kalyanaraman
Oct 08, 2024 17:28 IST 8 Min read
th-arora Marketing
Not just coffee, Tim Hortons brews experiences: Akshat Arora, Head Marketing & Product
By Niveditha Kalyanaraman
Sep 27, 2024 17:11 IST 5 Min read
top 7 ads Ad Craft
Super 7 ads of the week: Narratives that have journeyed from concept to impact
By Niveditha Kalyanaraman
Sep 27, 2024 15:58 IST 4 Min read
top 7 ads Ad Craft
Super 7 ads of the week: Ads with stories that entice
By Niveditha Kalyanaraman
Sep 20, 2024 17:01 IST 4 Min read
women-in-diwali-ad Marketing
Why brands must rethink their portrayal of women in festive ads
By Niveditha Kalyanaraman
Sep 20, 2024 12:40 IST 6 Min read
Adios-Vistara In-depth
Adios Vistara: What made the 'Aubergine' brand take flight
By Niveditha Kalyanaraman
Sep 13, 2024 17:04 IST 9 Min read
top 7 ads Ad Craft
Super 7 ads of the week: Ads with engaging storylines
By Niveditha Kalyanaraman
Sep 13, 2024 15:32 IST 3 Min read
top 7 ads Ad Craft
Super 7 ads of the week: Ads that spotlight narratives and visuals
By Niveditha Kalyanaraman
Sep 06, 2024 17:17 IST 3 Min read
social-aggarwal Marketing
Dissecting the SOCIAL DNA: From #पानी to hyperlocalisation and synergised branded content
By Niveditha Kalyanaraman
Sep 06, 2024 09:38 IST 6 Min read
Rohan Naterwalla Advertising
Fusing business solutions with creative storytelling sets us apart: Rohan Naterwalla of Punt
By Niveditha Kalyanaraman
Aug 28, 2024 10:18 IST 3 Min read
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