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Onam 2025 ad spends jump 15–20% with traditional media leading and digital growing rapidly
While traditional media continues to dominate Kerala’s communication landscape, digital channels, influencer-driven storytelling, and regional OTTs are increasingly woven into the mix
Aug 12, 2025
10:20
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4 Min read
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Zareen Khan says Happy Hippie won’t slap fake marketing or claims on audiences
Aug 12, 2025
09:14
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Wondrlab appoints Hemant Shringy as CCO and Managing Partner
Aug 12, 2025
08:59
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Curiosity, not attention, is the real digital scarcity: Zerodha Co-founder, Nikhil Kamath
Aug 12, 2025
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Sam Altman hits back at Elon Musk’s Apple attack, says he rigs X to favour himself
Aug 12, 2025
14:24
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3 Min read
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Sun TV confirms resolution of shareholding dispute between Maran Brothers
Aug 12, 2025
13:07
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Rhea Chakraborty directs short film for Chapter 2 LGBTQ+ acceptance campaign
Aug 12, 2025
14:40
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1 Min read
Advertising
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Truecaller Ads appoints Archana Roche as Global Head of Measurement and Analytics
Aug 12, 2025
12:37
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1 Min read
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Schneider Electric India teams up with LEO India for Bring Home the Smart campaign
Aug 12, 2025
12:11
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2 Min read
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Ad Craft
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Furlenco’s ‘Feel at Home’ campaign celebrates life’s everyday moments
Aug 12, 2025
11:56
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2 Min read
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BirlaNu Pipes launches campaign promising leakproof peace of mind
Aug 12, 2025
10:22
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2 Min read
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Magicbricks rolls out “Pata Badlo. Life Badlo.” to highlight home’s impact on life
Aug 11, 2025
10:10
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2 Min read
Marketing
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IHCL to acquire majority stakes in ANK Hotels and Pride Hospitality
Aug 12, 2025
11:48
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2 Min read
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Vivo leads Q2; Apple’s smartphone shipments surge 21.5% in H1 2025
Aug 12, 2025
11:33
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3 Min read
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How Anish Shah challenged Anand Mahindra early in his Mahindra journey
Aug 12, 2025
10:05
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4 Min read
Television
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Paramount secures $7.7 billion US broadcast rights for UFC following skydance merger
Aug 12, 2025
09:52
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2 Min read
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Prasar Bharati to conduct auctions for vacant DD Free Dish MPEG-2 slots on August 20
Aug 12, 2025
09:34
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1 Min read
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Sony Entertainment signs 26 sponsors for Kaun Banega Crorepati Season 17
Aug 11, 2025
10:12
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1 Min read
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Cooking-comedy shows stir strong regional ad demand, JioStar data reveals
Aug 11, 2025
09:58
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2 Min read
Digital
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Curiosity, not attention, is the real digital scarcity: Zerodha Co-founder, Nikhil Kamath
Aug 12, 2025
09:36
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2 Min read
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Prasar Bharati CEO confirms YouTube style uploads, subscription plans on WAVES OTT
Aug 11, 2025
17:34
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3 Min read
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Sportz Interactive names Sanket Sawkar as Chief Product and Innovation Officer
Aug 11, 2025
14:50
IST
1 Min read
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HT Media narrows Q1FY26 loss to Rs 11.37 crore; Print ad revenue at Rs 255 crore
Aug 05, 2025
15:43
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2 Min read
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Jagran Prakashan’s ad revenue rises 5% to Rs 311.6 crore in Q1 FY26
Jul 30, 2025
08:36
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1 Min read
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DB Corp Q1 FY26 ad revenue down 7% YoY on high FY25 election base; rises 3.5% QoQ
Jul 16, 2025
15:06
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2 Min read
Radio
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Radio Mirchi parent ENIL slips into Rs 5.26 cr loss in Q1FY26 as ad revenue dips
Jul 31, 2025
16:04
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2 Min read
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BIG FM revives out-of-home vertical as BIG OOH
Jul 29, 2025
15:16
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1 Min read
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MIB earnings from private FM channels rise 6% to Rs 196.28 crore in FY25
Jul 24, 2025
15:15
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1 Min read
Phase-III FM radio e-auction to begin on July 9, says I&B Ministry
Jul 04, 2025
17:47
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1 Min read
Insights
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How India’s Gen Z is reshaping news consumption
Aug 11, 2025
10:29
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3 Min read
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From data flows to film certification: Koan Advisory maps realistic trades in India–US talks
Aug 08, 2025
18:25
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3 Min read
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TV ad volumes drop 10% in H1 2025; FMCG continues to dominate spend
Aug 08, 2025
14:21
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2 Min read
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Dentsu India releases ‘Roaring Bengal’ report in Partnership with BCC&I
Aug 08, 2025
12:51
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3 Min read
Guest Times
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Teaching AI taste: Training algorithms to understand aesthetics, not just clicks
Chandan Sharma, General Manager, Digital Media, Adani Group, writes that the best technology isn't the one that gets the most clicks; it's the one that understands people, their preferences, differences, and stories
Aug 05, 2025
09:52
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4 Min read
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What marketers can learn from the sleeper hit ‘Saiyaara’
Jul 29, 2025
10:26
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3 Min read
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Gen Z won’t follow you unless you walk beside them
Jul 21, 2025
09:28
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4 Min read
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News18 Bangla claims top position in Bengali news genre
Mar 28, 2025
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CNN-News18 emerges as No.1 English news channel on YouTube for Delhi Exit Poll coverage
Feb 06, 2025
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Record 1.86 crore unique visitors log in for Budget coverage: Moneycontrol
Feb 04, 2025
10:45
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