Top Advertising, Marketing and Media news headlines of today - Jan 20, 2026

OpenAI will test clearly labelled ads for free and Go users while keeping higher-tier subscriptions ad-free; no other AI models testing ads at the moment. Read more...

PwC’s Global CEO Survey shows declining growth confidence as most leaders report limited financial benefits from AI investments despite continued spending. Read more...

The Indian biscuit market is valued at Rs 1.16 lakh crore and is projected to grow steadily, driven by higher spending, urban demand and innovation beyond glucose biscuits. Read more...

GTC Network is led by Rabindra Narayan, who earlier served as President and Managing Director of PTC Network. Read more...

Metadata has long powered content discovery. What is changing now is that the same data is being prepared to define how CTV media can be bought, sold, and measured. Read more...

Mars has appointed Kartik Chandrasekhar as Chief Growth Officer for Mars Snacking across Asia, Middle East, Africa and ANZ. He continues to be based in Singapore. Read more...

Post a 25 year stint at HUL, Shiva Krishnamurthy will be at the helm of General Mills; an XLRI Jamshedpur alma mater he commenced his career at HUL in 2000. Read more...

RCPL did not disclose the deal value, saying it has secured global rights to four heritage grooming and bathing brands, with plans to scale them in India and overseas markets. Read more...

Samsung has opened a media pitch amid Omnicom–IPG conflict concerns, while L’Oréal’s review nears a decision. Uniqlo, Red Bull, Honda and Air India are also in the mix. Read more...

With over 25 years across FMCG, textiles and retail, Ghosh joins from Aditya Birla Group, having led cellulosic yarn, domestic textiles and Thai Acrylic Fibre roles. Read more...

In the newly created role, Amit Tiwari will lead the integration of digital marketing, creative and MarTech functions to drive AI-led growth at TCS. Read more...