Top Advertising, Marketing and Media news headlines of today - Feb 20, 2026

Responding to BestMediaInfo on what AI means for Paytm after digitising payments through QR codes, Sharma drew a sharp distinction between consumer and merchant opportunities. Read more...

Raghavan made it clear that building AI in India is not a matter of choice but necessity, warning that failure to do so could reduce India to a “digital colony”. Read more...

Dravid emphasises the link between oral health and peak performance, supporting research showing how oral hygiene affects recovery, stamina and overall athletic outcomes. Read more...

The registration formally recognises the sonic identity used for nearly three decades, making UBL the first Indian alcoholic beverages company to protect a jingle as a trademark. Read more...

The partnership links Reebok’s training-focused positioning with double Olympic medallist Manu Bhaker, highlighting preparation, discipline and high-performance sport. Read more...

In an exclusive interaction with BestMediaInfo.com, on the sidelines of the India AI Impact Summit 2026, the Vice Chairman of JioStar said artificial intelligence will fundamentally alter how content is created, discovered and monetised. Read more...

It comes back-to-back after Trump amplified an India Today cover ahead of his India tariff move, and the group’s Kremlin Putin interview drew global pickups. Read more...

Prior to this appointment, Nanchahal served as Global Communications Head for Sting Energy and Mountain Dew within the international beverages division. Read more...

The comeback film reimagines an R.D. Burman track to spotlight Rimzim Jeera’s distinctive cumin flavour, marking the return of the heritage beverage across markets in India. Read more...

Britannia Jim Jam and Jim Jam Pops packs feature Marvel characters including Captain America, Thor and Iron Man, supported by a TV campaign and interactive ‘No-Twist Challenge’. Read more...

JioStar vice chairman says AI can enable segmentation, dynamic pricing and new value pools, but structural constraints still cap global ambition. Read more...

The campaign conceptualized by Talented features India CEO Himanshu Ratnoo on screen as the company introduces policy-backed assurances for used-car buyers across India. Read more...

The report evaluates major technology companies across data, AI, distribution, commerce and content capabilities as artificial intelligence reshapes advertising. Read more...

On an average basis, Bucket C’s premium fell from about Rs 1.62 crore in Round 1 to about Rs 23 lakh in Round 5, despite the higher reserve price. Read more...

The broadcaster links a DPO’s eligibility to timely submission of qualifying reports and compliance with LCN rank requirements for subscribed a-la-carte channels. Read more...

At TYNY 2026 launch, WPP Media leaders flag micro-trust as the new currency for search visibility, creator-led commerce conversion and DPDP-ready marketing systems. Read more...

New RIO lifts Nick MRPs sharply and links higher payouts to 30 per cent Kids bouquet penetration, pushing DPOs to bundle children’s channels deeper into packs. Read more...

Investments announced at India AI Impact Summit include large-scale data centres, renewable energy integration and global technology partnerships. Read more...

Former IndiaCast group chief executive to oversee JioTV, JioTV+ and Jio TeleOS strategy as company sharpens focus on connected TV and content partnerships. Read more...

Actor, beverage manufacturer and distributor directed to file detailed replies within one month after consumer complaint alleges misleading claims in Mountain Dew ad. Read more...

DPOs may either absorb some increases, or use the bouquet ladder to re-segment customers, nudging upgrades rather than allowing pick-and-choose behaviour. Read more...

The filmmaker tells court earlier title and promotional material stand withdrawn; new name will not be similar or evocative of the previous one. Read more...

Applications already received during the interim period will also be considered for placement on WAVES, the pubcaster stated. Read more...

Tool, now in open beta, lets marketing teams test spend scenarios and view ROI and outcome forecasts via an interactive report dashboard. Read more...

Company to raise funds through a fresh issue of up to 55.25 lakh shares; RHP pegs Rs 34 crore for GoZoop acquisition part-payment and about Rs 4.01 crore for an AI-led short-form content hub; anchor bidding on February 24, and the issue open February 25–27. Read more...