OTT

Experts warn of 20-30% surge in ad fraud imperiling advertisers during festive and sporting events

70% of consumers ready to spend more this Diwali: Survey

How Bigg Boss selling TV+digital together will play out

Zee5 Global reports 46% (YoY) increase in watch time for original content in the US

Centre to Delhi HC: Will incorporate rules to check vulgar content on social media, OTT platforms

Gadar 2: A wake-up call for marketers to revive 'Nowstalgia' marketing

ixigo is official co-sponsor of Men's Asia Cup Cricket 2023

Average user spends 44 minutes daily on OTT and 194 minutes on social media

NCLT approval sets Zee's valuation to soar with Zee-Sony merger: Elara Capital

Disney+Hotstar loses 12.5 million paid subscribers in June quarter