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- Sep 23, 2025 11:00 IST
How celebrities, AI and content are fueling India’s festive E-commerce battle in 2025
From Amitabh Bachchan to Ajay Devgn, celebrity campaigns combined with tech and content are shaping the festive e-commerce landscape in 2025. Read more...
- Sep 23, 2025 10:39 IST
Google's Gemini AI makes its debut on Google TV
The rollout began on September 22, 2025, initially targeting select high-end models like TCL's QM9K series, with plans to extend to more devices later this year. Read more...
- Sep 23, 2025 10:25 IST
More than 50% of Indians prefer local brands for everyday buying
Rukam Capital’s Aspirations of New India study highlights innovation, authentic storytelling, and problem-solving as key factors shaping consumer loyalty. Read more...
- Sep 23, 2025 10:21 IST
Fridge gets a media plan: Samsung turns kitchens into ad spots, but do we really need it?
Samsung's Family Hub screens open a new frontier for CPG and retail brands, but consumer backlash questions how far “screens everywhere” advertising can go. Read more...
- Sep 23, 2025 10:11 IST
Four Indian creatives shortlisted for One Club’s Next Creative Leaders 2025
Next Creative Leaders has shortlisted four Indian creatives—Samyu Murali, Shrishti Vajpai, Drishti Chikhal and Tanvi Shah—for the global honour established with The 3% Movement to spotlight emerging creative leadership. Read more...
- Sep 23, 2025 09:58 IST
Euler Motors eyes mass media push, confirms larger marketing investments ahead
Saurav Kumar, Founder and CEO, in an exclusive conversation with BestMediaInfo.com, admitted that the company’s scale now demands a different approach. Read more...
- Sep 23, 2025 09:49 IST
Festive jewellery advertising recalibrates as gold prices hit record highs
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Record gold prices are forcing sharper choices, not cuts. Brands are balancing tradition with innovation, doubling down on ROI-driven media mix, alternatives like lab-grown, and new digital retail formats. Read more...
- Sep 23, 2025 08:58 IST
TRAI draft code gives broadcasters stronger audit rights with FY compliance, infra-sharing
TRAI proposes annual audits, tighter dispute timelines and relief for small distributors while strengthening broadcaster oversight. Read more...