Top Advertising, Marketing and Media news headlines of today - Dec 23, 2025

With a background in corporate planning and mobility-focused business development, Aota has served in senior roles across Yamaha Motor’s Japan, US and UK operations. Read more...

The live format will bring artists and audiences together for the first time, offering performances across regional and contemporary Indian music styles. Read more...

Paramount rises to 8.9% of total TV watch-time with CBS affiliates and Paramount+ surging over 18%, while Netflix adds 10% amid strong series returns. Read more...

Hyundai Motor to support ICC events, including Men’s Cricket World Cup 2027, offering fan experiences and branding across key markets such as India. Read more...

The agency will support GH2 Solar’s brand communication and digital presence as the company expands its operations in India’s green hydrogen and renewable energy sector. Read more...

The initiative provides students and young professionals from engineering, business and law backgrounds hands-on exposure, mentorship, and cross-functional learning in the media-tech sector. Read more...

The actor and fitness icon will support the company’s initiatives to educate consumers on verified supplements and promote active lifestyles across India. Read more...

The new logo is inspired by Bikaji’s origins in Rajasthan, with a shield-based design, turban silhouettes and flowing desert forms referencing its roots in Bikaner. Read more...

With over 25 years of experience across broadcast, media, advertising and digital content, Kumaran has held leadership roles at Reliance Broadcast Network, BIG FM and Dentsu. Read more...

The guarantee, disclosed in a filing late Monday, is intended to alleviate doubts about the financial viability of Paramount's $108.4 billion bid for Warner Bros. Discovery, which includes assuming the target's debt. Read more...

Priyanka Chahar Choudhary will star as the Serpent Queen in the new season, which will air every Saturday and Sunday at 8:00 PM on Colors and JioHotstar. Read more...

Virality in 2025 balanced bold risk with cultural sensitivity, as brands navigated the thin line between relevance and missteps. Here are ten standout ad campaigns that truly stayed with us. Read more...

Industry leaders cite easing commodity prices, tax relief and GST reforms as drivers of margin expansion, higher advertising spending and a gradual recovery in urban consumption. Read more...

The draft 2025 rules propose 26 posts at Level-2 pay, an 18–27 years age band, 12th pass eligibility, and 85% hiring through SSC, with the balance via departmental channels. Read more...

JLR said it has chosen WPP for contract negotiations in the final phase of its global agency review covering Defender, Discovery, Jaguar and Range Rover. Read more...

WPP will lead creative and production for most of Kenvue’s brands across channels, excluding Neutrogena, while Publicis Groupe takes charge of media, influencer marketing, commerce, HCP support and tech for the full portfolio and will handle Neutrogena’s creative and production. Read more...