Top Advertising, Marketing and Media news headlines of today - Dec 10, 2025

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  • Dec 10, 2025 17:40 IST

    AdCounty Media rolls out OpsisAds mobile advertising platform

    The platform offers AI-led optimisation, audience insights and real-time reporting, providing advertisers with greater transparency across mobile campaigns. Read more...



  • Dec 10, 2025 16:39 IST

    Hansa Research rolls out digital video ad impact measurement service

    The study provides independent insights into ad performance across YouTube, Instagram, Facebook, OTT and other mobile video platforms using monthly face-to-face interviews. Read more...



  • Dec 10, 2025 16:02 IST

    Sunny Side Up names Tashina A Senior Vice President as it strengthens Bangalore team

    The agency has also added senior talent across creative, design, business and client services, including Krishna Parthasarathy, Rahul Bhojnagarwala and Divita Mundra. Read more...



  • Dec 10, 2025 15:50 IST

    MMTC-PAMP appoints Gaurav Nijhawan as head of marketing

    Nijhawan will lead MMTC-PAMP’s integrated marketing, covering communications, brand building, customer experience, product development, and growth across physical and digital channels. Read more...



  • Dec 10, 2025 15:20 IST

    Runjhun Sharma takes charge as head of news at RT India

    Her role includes steering editorial strategy for RT India amid the network’s broader push to strengthen its footprint in the country. Read more...



  • Dec 10, 2025 14:51 IST

    UP Warriorz partner with Joy Personal Care for multi-year association

    Through the collaboration, Joy Personal Care works with UP Warriorz on player support, community-driven activities and visibility across jerseys, merchandise and season-wide engagements. Read more...



  • Dec 10, 2025 14:38 IST

    Government defends 26% hike in print ad rates citing rising input costs, need to support media sustainability

    The clarification came in response to a set of questions raised in the Lok Sabha on whether the hike was justified at a time when several Ministries are reportedly facing budgetary pressure. Read more...



  • Dec 10, 2025 14:35 IST

    Nippon Paint India elevates Mark Titus as President of Decorative Business

    Titus succeeds Mahesh S. Anand and will oversee strategy, growth, and execution of the decorative coatings business in India. Read more...



  • Dec 10, 2025 13:04 IST

    Waves OTT partners with CRIS to integrate content on the RailOne app

    The collaboration enables passengers across India to access Waves OTT’s multilingual content library directly on the RailOne app while travelling. Read more...



  • Dec 10, 2025 12:17 IST

    India’s motor insurance market posts 59% NPS, private insurers outperform public sector peers

    Hansa Research’s Motor Insurance CuES 2025 survey of over 3,700 consumers finds private insurers outperform public sector peers on trust and service. Read more...



  • Dec 10, 2025 11:18 IST

    Tata Play Binge adds Ultra Play and Ultra Jhakaas to regional content lineup

    Tata Play Binge adds Hindi and Marathi titles from Ultra Media and Entertainment, including films, web series, dubbed content and music. Read more...



  • Dec 10, 2025 10:59 IST

    Nine Indian creatives, including Ashish Deshpande and Sukesh Nayak, serve on The One Show 2026 jury

    The nine Indian jury members cover categories from branded entertainment and product design to interactive and experiential work. Read more...



  • Dec 10, 2025 10:33 IST

    SABTNL signs Rs 4,000-crore MoU with Telangana for AI and green data centre

    The MoU, executed on December 9, 2025, covers a 50 MW data centre across 20 acres at Fab City, Tukkuguda, supporting AI, cloud and hyperscale infrastructure. Read more...



  • Dec 10, 2025 10:23 IST

    AU Small Finance Bank brings Ranbir Kapoor and Rashmika Mandanna into everyday banking conversations

    Developed by McCann, the campaign features Kapoor and Mandanna, using humour and everyday situations to prompt viewers to reconsider their current banking choices. Read more...



  • Dec 10, 2025 10:13 IST

    Wondrlab confirms Dubai expansion; says acquisitions “very much on the cards”

    In an exclusive chat with BestMediaInfo, Co-founder Rakesh Hinduja outlined Wondrlab’s future roadmap, saying its priority is to play commerce media in a big way in India. Read more...



  • Dec 10, 2025 10:09 IST

    HDFC Life partners with Cyrus Broacha to highlight gaps in financial readiness

    The digital-led series, featuring Cyrus Broacha, draws on research showing a 26-point gap between how financially prepared Indians believe they are and their actual readiness. Read more...



  • Dec 10, 2025 10:03 IST

    What JioHotstar’s South-first strategy means for OTT, creators and advertisers

    Sushant Sreeram and Krishnan Kutty at the launch of JioHotstar South Unbound in Chennai on Tuesday, December 9, 2025.
    Sushant Sreeram and Krishnan Kutty at the launch of JioHotstar South Unbound in Chennai on Tuesday, December 9, 2025.

     

    From aggressive pricing and exclusive originals to CTV scale and local advertisers, JioHotstar’s South-first strategy aims to build a daily-use OTT habit. Read more...



  • Dec 10, 2025 09:48 IST

    Exclusive: Prasar Bharati explores ICC media rights amid JioStar deal uncertainty

    With JioStar backing out, Prasar Bharati evaluates bidding as ICC races to secure broadcasters for upcoming India cricket events. Read more...



  • Dec 10, 2025 09:07 IST

    OTT is expanding cinema, not replacing it: Udhayanidhi Stalin

    Tamil Nadu government and JioHotstar sign LoI to back the state’s creative economy, with a Rs 12,000-crore South storytelling push and 16,000 jobs on the horizon. Read more...



  • Dec 10, 2025 09:03 IST

    JioStar lines up Rs 12,000 crore South push, Rs 4,000 crore for Tamil Nadu content hub

    Platform to add 1,500 hours of South content, deepen tie-up with Tamil Nadu government and support creator programmes expected to create 16,000 jobs. Read more...



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