storytelling

Cannes Lions 2024: Exploring marketing in a divided world

Prime Video celebrates power of women in storytelling

In the media side of adworld, I discovered the real power of narrative: Mo Mantra's Ankit Nalotia

Super 7 ads of the week: Here's a spotlight on top seven ads that captured our interest

The urgency of being 'always on' is the stupidest thing a brand can do: Bobby Pawar

Lionsgate Play unveils new brand identity

Our work is anchored in data-backed strategic rigour and not personal opinion or gut feeling: T Gangadhar

Tata Motors' human-centric ads aim to redefine storytelling in the commercial vehicle space

Hungama launches horror-fiction podcast series 'Good Night'

Agency leaders must stand firm and correct the narrative in the ad industry: Santosh Padhi