storytelling
Gen Z is buzzing, but why is the jewellery bazaar following their lead?
Super 7 ad of the week: Creative campaigns bringing moments to life
Super 7 ads of the week: Creative stories and campaigns making an impact
How brands are telling new stories about siblings this Raksha Bandhan
MovieVerse Studios and Beacon Media form content alliance focused on the Global South
Nash8 brings manga-inspired storytelling to Too Yumm! with Ananya Panday
Mira Kapoor and Asian Paints explore design storytelling with royale play textures
Disrupt or be ignored: Why ad filmmaking in India needs a creative reset
Super 7 Ad: Cashify, OPPO, Crocs, and more tap emotion, nostalgia, and humour