advertising

Zee Business eyes a 100% premium on ad rates this Union Budget

Karnataka govt approves draft notification to allow outdoor advertisements after 6 years

Godrej Consumer to invest over Rs 1,000 cr on advertising in FY24

In-depth: Regulatory scrutiny, activism make it difficult for food brands to twist the truth

Jay Ganesan of Amagi pushes for CTV advertising

Are in-game audio ads the next big play for brands on gaming platforms?

Star-studded pitfalls: When brands overdo the celebrity hype

SC allows interventions by IAMAI, other industry bodies in SDC matter

T20 World Cup: Can TV ad rates touch Rs 40 lakh if India plays the final?

MIB receptive to industry concerns on SDCs; will present issues to SC on July 9