Top Advertising, Marketing and Media news headlines of today - Nov 24, 2025

The findings strengthen Prasar Bharati and IIT Kanpur’s argument that D2M can technically coexist with existing mobile networks. Read more...

Bhatnagar oversaw marketing for Data and AI Cloud offerings and led partner and ISV frameworks across Asia Pacific and Japan. Read more...

India is among 39 markets under The One Club for Creativity’s Currency Value Adjustment programme, aimed at lowering cost barriers for agencies and brands. Read more...

From “Dove Man” Manoj Bajpayee to limited-edition Bru Gold packs and Maruti Victoris’ #GotItAll pitch, brands are using The Family Man’s characters and world to deliver in-universe storytelling within the web series’ environment. Read more...

Raghavan Srinivasan takes over as general secretary and Teresa Rehman becomes treasurer in an uncontested leadership transition. Read more...

Beardo has moved towards profitability and Plix has reached break-even, while True Elements and Just Herbs are expected to stabilise within the next 18 months. Read more...

Led by National Convenor Dr Sandeep Goyal, AIAI aims to shape ethical, innovation-led AI adoption across India’s creative and tech sectors, from advertising and film to gaming, music and publishing. Read more...

Pepper will oversee consumer demand initiatives, digital expansion, and industry partnerships as she guides the Council’s next phase and reinforces category relevance. Read more...

The account was won following a competitive pitch and will be handled by Madison Media’s Bengaluru office. Read more...

JioStar–Nielsen analysis of IPL 2025 finds under 5% ad overlap across TV, CTV and mobile, unlocking 20–40% incremental reach for brands planning live sports. Read more...