WARC

71% marketers aim for creative excellence: WARC x ANA report

CTV to capture nearly 24% of all video ad spend by 2026, reaching $46.3 billion: Report

60% advertisers pick brand safety as major concern in programmatic advertising: WARC study

B2B campaigns with clear Customer Promise, 3x more likely to increase market share: WARC

WARC forecasts Pinterest ad revenue to reach $4.2bn in 2025, spiking 17.1% Y-O-Y

11 Indian winners at WARC Awards 2024 - APAC

Adding short-form video to media mix boosts brand recognition by 20%: WARC report

ACT Good Report 2024 ranks India at no. 4 for best campaigns promoting social and environmental responsibility

93% of 18-24s engage with sport on social media at least weekly: WARC

Coca-Cola has the highest conversion rate from creativity to effectiveness: WARC