WARC

Global Linear TV consumption expected to decline by 1.9% in 2024: WARC

WARC Awards APAC: Lenovo's Bhaskar Choudhuri named jury chair; Livspace's Kartikeya Bhandari juror

61% of marketers expect business to be better in 2024: Report

63% of marketers agree to change the way they communicate with young men: Warc

Is Twitter's rebranding to X under Musk really a failed move?

Is it a good time for marketers to reconsider the role of direct mail in the media mix?

Global retail media adex in 2023 to hit $128.2 bn; Amazon holds 87.8% share outside China

70% of strategists are encouraged to be strategically brave: WARC Report

Building brand awareness drives greater effectiveness in performance marketing: Study

Advertisers must prioritise media quality over cost to curb adex spillage: Report