Akansha Srivastava

Akansha has been working with BestMediainfo.com for a decade. She joined the company as a correspondent in 2014 and rose to the Editor role. She also launched India's first B2B content marketing and branded content news platform BuzzInContent.com along with the founder of BestMediaInfo Niraj Sharma 6 years ago. Before BestMediaInfo.com, She had an 11-month stint at Bloomberg TV.

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Omnicom Media names Kartik Sharma CEO, Amardeep Singh COO, Shashi Sinha Strategic Advisor for India

By Akansha Srivastava

Dec 02, 2025 15:16 IST logo

4 Min read

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Agencies behind ‘I love you Rasna’, ‘Utterly Butterly’ and ‘Daag Acche Hain’ sign off

By Akansha Srivastava

Dec 02, 2025 10:49 IST logo

6 Min read

Advertising

Omnicom writes obituary for DDB, FCB, MullenLowe as it builds AI-led super-network

By Akansha Srivastava

Dec 02, 2025 10:16 IST logo

8 Min read

Marketing

Byju’s marketing team reunites at Pocket FM as Adityan Kayalakal joins as VP, Brand

By Akansha Srivastava

Dec 01, 2025 10:35 IST logo

3 Min read

Television

Rs 50,000 for TV spot, Rs 350 CTV CPM: Inside JioStar’s bullish WPL 2026 rate card

By Akansha Srivastava

Nov 26, 2025 11:09 IST logo

4 Min read

Digital

What JioStar–Nielsen’s IPL cross-screen study means for your next live sports media plan

By Akansha Srivastava

Nov 24, 2025 08:53 IST logo

7 Min read

Marketing

Sierra is back: Tata Motors ditches celebs, bets on culture, brand tie-ups and an IPL push

By Akansha Srivastava

Nov 17, 2025 10:47 IST logo

9 Min read

Television

JioStar’s year one: Inside the engine that powers India’s screens and streams

By Akansha Srivastava

Nov 14, 2025 11:24 IST logo

4 Min read

ministry of information and broadcasting

Television

What changed after broadcasters’ pushback to the multi-agency TRP plan

By Akansha Srivastava

Nov 12, 2025 10:51 IST logo

3 Min read

Digital

Exclusive: Comscore brings generative AI measurement to India

By Akansha Srivastava

Nov 11, 2025 10:54 IST logo

7 Min read