IAS

IAS launches 'Quality Attention' measurement tool for publishers and SSPs

IAS strengthens AI for YouTube, adds misinformation safety check

IAS onboards Marc Grabowski as COO and Srishti Gupta as CPO

IAS collaborates with Microsoft for third-party measurement for advertisers

IAS expands Brand Safety and Suitability Measurement product for YouTube

Prasar Bharati appoints retired bureaucrat Navneet Kumar Sehgal as Chairman

Nidhi Khare to succeed Rohit Kumar Singh as Consumer Affairs Secretary

IAS expands MFA AI-driven solution

IAS makes its AI driven TMQ available across Meta platforms

IAS expands YouTube Shorts measurement capabilities