digital

Indian adex to grow by 15.5% to reach Rs 1,46,450 crore in 2023: GroupM TYNY report

Wunderman Thompson's Amita Major joins Enormous as Head of Planning, Digital

MG Motor launches MGVerse in partnership with Metadome.ai

Audience can tune in free-to-air channels without set-top box: BIS guidelines

An integrated approach to creativity in 2023

Eroding consumer trust is top concern for advertising on social media platforms in 2023, says IAS Industry Pulse report

Marketers believe their work provides increasing value despite macroeconomic and labour headwinds: Salesforce report

13 million households, constituting 5% of projected TV universe, to be cord-cutters by 2026 in India: KPMG

How HT Media is utilising first-party data to help its advertisers

Indian M&E industry grew by $6 billion between 2020-22; two third growth from digital