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How to lead multichannel marketing through changing times

Alt Balaji is now Altt

Ipsos India announces elevation of Pallavi Mathur and Madhurima Bhatia

There are adequate safeguards in place for monitoring content on OTT platforms: Anurag Thakur

Marketers believe their work provides increasing value despite macroeconomic and labour headwinds: Salesforce report

20% of viewership for our Indian originals comes from outside of the country: Gaurav Gandhi of Prime Video

Behavioural shift in M&E industry, but there's scope for co-existence, says Sanjiv Shankar, Joint Secretary, I&B

Behavioural shift happening in M&E industry, but there's scope for co-existence, says Sanjiv Shankar, Joint Secretary

Prime Video India signs 8 advertisers for India-NZ series

Real-time data, content and commerce to be future of media agency business: Ajay Gupte