branding

Marketers return to MMM to evaluate effectiveness of multi-channel campaigns: WARC-Amazon Ads study

Mobile ad-tech company Ventes Avenues enters Malaysian market

Has the era of brand taglines come to end?

Can F1 TV capture India's loyal F1 fan base despite higher costs?

Fruitbowl Digital becomes branding partner for DNY Hospitality

Interbrand creates new brand identity for ILT20 franchise Dubai Capitals

Nilesh Gupta takes additional charge of branding and creative strategy at Meesho

'All The World's A Stage' delves into the nitty-gritty of personal branding in a storytelling format: Ambi Parameswaran

BL Agro obtains naming rights for three platforms at New Delhi railway station

Reputation crisis: What can get edtech brands out of the woods