ad campaigns

Super 7 ads of the week: Here's a spotlight on ads that captivated our attention this week

Brand ads that are scoring big on and off the pitch this Cricket World Cup

Brands forge deeper emotional ties with target consumers this Raksha Bandhan

Ad-tech company MediaMath succumbs to bankruptcy amid acquisition talks going awry

What's in a 'great' creative brief?

If an idea really scares the shit out of you and gets you excited the most, you should go for it: Susan Hoffman

How Cadbury Dairy Milk's generosity campaign transformed a chocolate bar into a creative catalyst

Cannes Lions 2023: Here's how the agencies in India are gearing up for maximal recognition

D&AD; Awards 2023: Indian agencies bring home 15 pencils

Aditya Birla Capital appoints Dentsu Creative India as its lead brand communications agency