Marketing

Neysa appoints Sujit Janardanan as Chief Marketing Officer

Unilever adds Dentsu and Publicis Groupe to its global media agency roster

Polycab India appoints Shweta Basu as SVP and head, brand and marketing

Nivea India appoints Shweta Dalal as its marketing director

From traditional to new media, a sneak into Platinum Guild International’s all-out marketing blitz

Festive realty rush: Real estate firms amp up marketing spends on digital and OOH

HUL's Kedar Lele to become MD of Castrol India

Agilus Diagnostics onboards Anil Kapoor as brand ambassador

Kylie’s Cosmic Kylie Jenner fragrance now launched in India

Publicis Media India launches machine-learning based Marketing Mix Modeling (MMM) tool, Markriti