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- Dec 26, 2025 10:43 IST
Infosys promotes Kisha Gupta to Global Head of Brand
Gupta previously served as Associate Vice-President, where she spearheaded the company's global academic relations and corporate marketing initiatives. Read more...
- Dec 26, 2025 10:40 IST
Saurabh Saksena launches SAULV, positions it as GenAI-led integrated communications agency
The former VML India president says SAULV will blend strategy, full-funnel communication, creative and content, including full-scale AI production, and help organisations begin their GenAI journey. Read more...
- Dec 26, 2025 10:38 IST
Samriddh Dasgupta quits Arata as Chief Business Officer
Before Arata, he was the Chief Marketing Officer at Heads Up For Tails. Read more...
- Dec 26, 2025 10:35 IST
Consumer affairs ministry tracks new dark patterns, warns action against errant e-commerce players
Highlighting the successful disposal of consumer cases on e-Jagriti, launched in January this year, Prahlad Joshi said more than 1.4 lakh consumer cases have been filed and over 1.4 lakh cases successfully disposed as of in December 2025. Read more...
- Dec 26, 2025 09:59 IST
CCPA fines Vision IAS Rs 11 lakh for misleading UPSC ads
So far, the CCPA has issued 57 notices to various coaching institutes for misleading advertisements and unfair trade practices. Penalties totalling Rs 1.09 crore have been imposed on 28 institutes, along with directions to discontinue such misleading claims. Read more...
- Dec 26, 2025 09:54 IST
Consumer Affairs Ministry gets 100 IndiGo cancellation complaints: Nidhi Khare
IndiGo, the country's largest airline, faced a major operational crisis in early December 2025 with massive flight cancellations, mainly due to a lack of planning in implementing the new flight duty norms for pilots. Read more...
- Dec 26, 2025 09:51 IST
Tilt’s Joseph George thinks digital-first CMOs are squeezed between platforms and VCs
The Chairman and CEO of Tilt Brand Solutions argues that algorithm-led performance pressure and investor urgency are pushing long-term brand building to the margins. Read more...
- Dec 26, 2025 09:50 IST
WPP Media’s Premjeet Sodhi flags “measurement framework” as missing link in brand effectiveness efforts
The WPP Media’s Global Analytics Lead, OpenX, says reporting is “hygiene”, while measurement connects media outputs to brand outcomes, and should start with the right questions, the right KPIs and the right mix of methods. Read more...
- Dec 26, 2025 09:28 IST
2025 made people have a situationship with the real world
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In 2025, phones did not disappear; feeds did not empty. But something shifted. People were no longer fully satisfied living life only through a screen. Read more...
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