research

Ipsos finalises deal to acquire The BVA Family

Content discovery may worsen before it gets better, says Nielsen CTO Anil Goel

OpenAI unveils 'Deep Research' AI agent for research analysis

AI's transformative role in amplifying human insights

Moneycontrol Pro surpasses 1 million paying subscribers

Guide to communicating long form narratives to audience

Creativeland Asia onboards Divya Agarwal as Chief Strategy Officer

Viacom18 promotes Anu Sikka and Rohan Lavsi to Business Heads roles

65% consumers want brands to wow them, reveals Wunderman Thompson report

Multi-objective personalisation boosts ad consumption by 61% while video consumption drops by 4%: VDO.AI research