CTV

‘Duologue with Barun Das’ season 2 premieres on CTV, News9 Live

CTV advertising to become key as CTV reach exceeds 32 million households: Vdo.AI report

The future of content consumption in a cross-platform borderless media ecosystem

Well-positioned to capitalise on monetisation opportunities across TV and digital: News18's Mitul Sangani

Rs 4,500 crore of total TV ad revenue went to addressable advertising services in 2023: GroupM

CTV advertising increased from Rs 450 crore to around Rs 1,000 crore in 2023: Madison

Ambuja Cements and ACC leap into CTV with their 'Bharosa Atoot'

Nielsen expands its CTV measurement of YouTube in India

Cost and creative readiness stand out as primary hurdles in CTV advertising space

Amagi's 10th quarterly Fast report unveils 28% increase in Q4 ad impressions