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CTV
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Akhil Bhalla joins NDTV as Product Head to lead Live and Connected TV
Jan 09, 2026
10:33
IST
2 Min read
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CTV adoption rises, but agencies struggle with control, overlap and consistency
Jan 07, 2026
09:57
IST
5 Min read
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ChatGPT usage rose 160% in 2025, pushing brands from SEO to AI visibility
Jan 02, 2026
09:48
IST
3 Min read
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49 per cent of incremental CTV viewers come from rural markets: Kantar
Dec 15, 2025
10:58
IST
2 Min read
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Pinterest to acquire tvScientific, bringing performance advertising to connected TV
Dec 12, 2025
13:11
IST
2 Min read
India’s CTV surge is unstoppable, but trust gaps worry advertisers
Dec 12, 2025
10:02
IST
7 Min read
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