creativity

Entries now open for Adfest Lotus Awards 2025

Spikes Asia opens call for entries; expands to year-round regional events

The One Club for Creativity concludes third edition of Portfolio Night 2024 in Mumbai

Brands shouldn’t focus solely on performance marketing at the bottom of the funnel: Hephzibah Pathak

Using AI to optimise content creation and distribution

Next AI wave involves solving challenges around machine consciousness: Daniel Hulme of WPP

GroupM Brew 2024: When data and creativity tie the knot

White Rivers Media founders' tips for first-time attendees and entrants at Cannes Lions

Driving business goals and purpose-driven marketing are not mutually exclusive: Amitesh Rao

In world of small-term metrics, create advertising with lasting impact: Jacques Séguéla, Lion of St Mark, Cannes 2024