auto

Digital and EV storytelling to drive 15% festive AdEx surge in auto sector

Bajaj Auto’s new campaign for Pulsar is not selling bikes but something else

What happens when Tesla enters India without advertising? We’re about to find out

Auto AdEx 2024: Indian auto sector sees cross-media surge; digital grows 20X

Spinny acquires Haymarket’s automotive titles in India

Human connection is the guiding principle for Volvo's marketing, says India MD Jyoti Malhotra

Auto brands walk the tightrope of brand building versus performance marketing

Nitin Gadkari unveils NDTV’s auto website at maiden NDTV Auto Conclave

Automakers see record Dhanteras sales; October bookings surge 30%

Apple remains most valuable brand despite first brand value drop in 20+ years