audience

WinZO launches global short drama championship

TRIOOH debuts with data-led approach to Out-of-Home media

Magnite’s audience activation solution expands into India and Southeast Asia

The evolving landscape of performance marketing: Insights from Rory Mitchell of Criteo

‘X’s lifeline users, not ads – keep them hooked, ad dollars will follow’

In world of small-term metrics, create advertising with lasting impact: Jacques Séguéla, Lion of St Mark, Cannes 2024

Netflix India is broadening the aperture for audiences in 2024: Monica Shergill

Why news channels need to re-think their content, monetisation and measurement strategies

Cringe or buzz-worthy: Internet divided over Boldcare ad starring Ranveer Singh & pornstar

Vh1 Supersonic's diverse audience opens opportunities for brands: Gaurav Mashruwala