Marketing

Havells India ups ad spend by 18% YoY in FY2025 to Rs 622.4 crore

Sun King onboards Rajkummar Rao as brand ambassador

K-food fever grips Indian brands: McDonald’s, Maggi, Knorr, Wendy’s lead the wave

Tyroo CRO Akshay Mathur moves on

Sprite returns with Joke in a Bottle campaign with Kapil Sharma and Anurag Kashyap

Emami onboards Raashii Khanna as face of newly launched Pure Glow

Devyani International to acquire majority stake in Biryani By Kilo

Altair Media gets PR mandate for 72nd Miss World Festival

Pidilite Industries appoints Bharat Puri as Senior Advisor and Director

Kapture CX onboards Gaurav Prakash as Senior Director