Top Advertising, Marketing and Media news headlines of today - Nov 12, 2025

Follow BestMediaInfo, stay ahead with the latest developments, including top people movements, in the domain of advertising and marketing across all business categories

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  • Nov 12, 2025 10:56 IST

    What changed after broadcasters’ pushback to the multi-agency TRP plan

    BestMediaInfo.com tracks the shift from a permissive to a tighter draft after broadcaster submissions, while keeping its intent to bring competition to BARC intact. Read more...



  • Nov 12, 2025 10:37 IST

    Sharmaji and Vermaji return to decode smarter savings with Reliance General Insurance

    The latest digital film from Reliance General Insurance features Sharmaji and Vermaji using their trademark humour to explain the ease and value of long-term motor cover. Read more...



  • Nov 12, 2025 10:27 IST

    Paytm moves NCLT against WinZO citing Rs 3.6 crore advertising dues

    Paytm told the Tribunal that invoices for promoting WinZO’s gaming products remained unpaid, citing the online real money gaming ban as the reason for default. Read more...



  • Nov 12, 2025 10:24 IST

    IKEA India reports Rs 1,860 crore revenue in FY25 as online sales grow 34%

    The retailer expanded in North India and reported higher food and business contributions, even as its parent Ingka Group saw a marginal global revenue decline. Read more...



  • Nov 12, 2025 10:21 IST

    Reddit unveils interactive ad units offering creative flexibility for advertiser

    Interactive ads let brands build creative, in-feed experiences with formats like trivia and reveals, now in limited testing for select partners. Read more...



  • Nov 12, 2025 10:16 IST

    TV Today revenue dips 9.3% to Rs 187.55 crore in Q2 FY26

    TV Today Network's revenue from television and other media operations was Rs 185.68 crore, down 8.46 crore. Read more...



  • Nov 12, 2025 10:14 IST

    Marketers embrace AI faster than they can use it well, study finds

    MiQ’s “AI Confidence Curve” survey found that 72% plan to expand AI use in the next 12 months, but only 45% feel confident about applying it successfully. Read more...



  • Nov 12, 2025 10:11 IST

    Marketers race to GEO as AI agents rise and search clicks fall

    Content needs to be answer-ready and machine-readable so AI systems can cite it reliably; brands should track where AI summaries appear and how that affects click-through and conversion. Read more...



  • Nov 12, 2025 09:42 IST

    Shaadi Season 2025: Rs 6.5 lakh crore wedding economy drives 12–15% surge in ad spends

    Shaadi-story

    Brands are increasing ad spends by 10–15% as digital-first storytelling, regional markets, creator commerce, and affordable luxury drive engagement among aspirational Tier-II and Tier-III consumers. Read more...



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