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- Nov 12, 2025 17:32 IST
Swiggy broadens Crew services for travel, lifestyle and everyday tasks
The concierge app now supports restaurant bookings, travel itineraries, birthday planning, Aadhaar updates and airport transfers for urban users. Read more...
- Nov 12, 2025 17:32 IST
Meta to discontinue Facebook Like and Comment plugins from February 2026
Meta says the discontinuation of the Like and Comment plugins aligns with evolving web standards and the platform’s focus on tools that serve developers today. Read more...
- Nov 12, 2025 17:31 IST
Oriflame appoints Robert Bensoussan as chairman
Bensoussan brings global brand experience, having led Jimmy Choo’s expansion, chaired Feelunique.com, and served on boards including Interparfums and Lululemon. Read more...
- Nov 12, 2025 16:18 IST
Indian Beverage Association appoints Kaizzen to handle PR and advocacy
The collaboration will focus on nutrition, sustainability, and responsible consumption while highlighting the sector’s economic contributions. Read more...
- Nov 12, 2025 15:40 IST
Neterwala Group unveils new brand identity
The new identity reflects Neterwala Group’s transition into a globally focused, sustainability-driven enterprise, combining human-centric technology with responsible growth. Read more...
- Nov 12, 2025 15:38 IST
Nazara subsidiary Absolute Sports acquires Mumbai franchise in Indian Pickleball League
Under the agreement, Absolute Sports will manage the Mumbai franchise’s brand, digital presence, athlete marketing, and fan engagement to strengthen local community connect. Read more...
- Nov 12, 2025 15:36 IST
Ledure appoints Ranbir Kapoor as brand ambassador
The collaboration strengthens Ledure’s national presence and consumer connection, reflecting shared values of quality, innovation, and versatility with Kapoor. Read more...
- Nov 12, 2025 15:33 IST
GrowthJockey launches Intellsys AdGPT to advance data-driven marketing decisions
Built on a full MLOps stack, AdGPT combines real-time data, explainability, and governance to deliver actionable marketing intelligence. Read more...
- Nov 12, 2025 13:24 IST
Prime Video reaches 315 million monthly ad-supported viewers globally
The platform records a major jump from 200 million viewers in April 2024, as advertising expands across 16 countries including India, the US, and the UK. Read more...
- Nov 12, 2025 13:05 IST
WinZO calls Paytm’s insolvency plea a ‘pressure tactic’ after eight-year partnership
Following Paytm’s insolvency filing over Rs 3.6 crore advertising dues, WinZO says the invoices were never approved and describes the move as weaponising insolvency laws. Read more...
- Nov 12, 2025 10:56 IST
What changed after broadcasters’ pushback to the multi-agency TRP plan
BestMediaInfo.com tracks the shift from a permissive to a tighter draft after broadcaster submissions, while keeping its intent to bring competition to BARC intact. Read more...
- Nov 12, 2025 10:37 IST
Sharmaji and Vermaji return to decode smarter savings with Reliance General Insurance
The latest digital film from Reliance General Insurance features Sharmaji and Vermaji using their trademark humour to explain the ease and value of long-term motor cover. Read more...
- Nov 12, 2025 10:27 IST
Paytm moves NCLT against WinZO citing Rs 3.6 crore advertising dues
Paytm told the Tribunal that invoices for promoting WinZO’s gaming products remained unpaid, citing the online real money gaming ban as the reason for default. Read more...
- Nov 12, 2025 10:24 IST
IKEA India reports Rs 1,860 crore revenue in FY25 as online sales grow 34%
The retailer expanded in North India and reported higher food and business contributions, even as its parent Ingka Group saw a marginal global revenue decline. Read more...
- Nov 12, 2025 10:21 IST
Reddit unveils interactive ad units offering creative flexibility for advertiser
Interactive ads let brands build creative, in-feed experiences with formats like trivia and reveals, now in limited testing for select partners. Read more...
- Nov 12, 2025 10:16 IST
TV Today revenue dips 9.3% to Rs 187.55 crore in Q2 FY26
TV Today Network's revenue from television and other media operations was Rs 185.68 crore, down 8.46 crore. Read more...
- Nov 12, 2025 10:14 IST
Marketers embrace AI faster than they can use it well, study finds
MiQ’s “AI Confidence Curve” survey found that 72% plan to expand AI use in the next 12 months, but only 45% feel confident about applying it successfully. Read more...
- Nov 12, 2025 10:11 IST
Marketers race to GEO as AI agents rise and search clicks fall
Content needs to be answer-ready and machine-readable so AI systems can cite it reliably; brands should track where AI summaries appear and how that affects click-through and conversion. Read more...
- Nov 12, 2025 09:42 IST
Shaadi Season 2025: Rs 6.5 lakh crore wedding economy drives 12–15% surge in ad spends
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Brands are increasing ad spends by 10–15% as digital-first storytelling, regional markets, creator commerce, and affordable luxury drive engagement among aspirational Tier-II and Tier-III consumers. Read more...
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