Advertising
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- FCB Ulka’s Sindoor Khela amongst world’s top-10 campaigns by Warc
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- The One Club for Creativity announces Global Portfolio Night 2019
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- Human emotions not getting their due in digital era, says Piyush Pandey
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- Brands should have a purpose and must take stand on social issues, says P&G’s Marc Pritchard
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- Achieving long-term profit is impossible if business is run without purpose, says Paul Polman
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- Consolidators and those investing in the brand for short-term gain may lose in long run, says Martin Sorrell
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- Content and first-party data to dominate Martin Sorrell’s India plan for S4 Capital
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- Brands cash in on Kumbh Mela’s popularity to reach out to consumers
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- SVG Media enters into strategic partnership with BirdEye
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- Criteo appoints Kenneth Pao as Executive Managing Director, Asia-Pacific
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- Publicis Media ranks No. 1 in Recma’s New Biz Balance Report 2018
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- Hemant Bhandari of Chrome Pictures calls for a fair play in the ad production business
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- Ad Club Calcutta inducts Agnello Dias into its ‘Hall of Fame’
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- Lee Clow, Chairman, TBWA\Media Arts Lab, calls it a day
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- WolfzHowl brings on board Pooja Unadkat as Brand and Communications Strategist
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- How to click the right button for Valentine’s Day advertising
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- At 16.4%, Madison predicts Indian adex growth higher than GroupM in 2019
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- Brands get lovey-dovey this Valentine’s Day
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- Famous Innovations wins creative duties for Monster.com
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- Carat India elevates Pramod PP to Senior Business Director, Carat, Kochi
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- Essence wins integrated media duties for UpGrad in India
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- Cricket, polls and high consumption in economy to drive strong adex growth for TV, radio and digital in 2019
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- Sansan appoints Mindshare’s Neo as Agency of Record
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- GroupM forecasts 14% ad growth in India in 2019
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- At nine, Scarecrow M&C Saatchi throws #NineYearChallenge and predicts next nine years
