IPL

This IPL, Pillsbury Cookie Cake gives rest of India a team to cheer for

Will further extension for new tariff order leave broadcast industry in the lurch?

IPL brings motto to life with #GameBanayegaName

Out of home advertising to grow between 12-15% in 2019: Posterscope report

Taproot Dentsu bowls out Ogilvy India as official creative partner of IPL

IPL value soars by 19% to $6.3 billion: Duff & Phelps

Star India may earn Rs 3,500 crore as profit in five-year IPL broadcast deal

Too Yumm! launches IPL's longest ad with its latest addition 'Multigrain Chips'

In-depth: Sports or entertainment – what makes IPL more valuable?

GEC Watch: IPL hits pay channels as FTAs take top five slots in U+R