Consumer Electronics

White-collar hiring in India jumps 22% in May, led by consumer electronics sector: Report

Haier India aims 2X revenue in 3-4 years; eyes premium and mass markets

Amazon’s Vijay Iyer joins Flipkart Ads

Voltas appoints Pragya Bijalwann as Head of Marketing

Increased ad spends propel growth of Sony, Samsung, LG, Havells in FY24

Havells India adex rises 45.5% YoY to Rs 130.10 crore in Q2 FY 2025

Festive season kicks in with ad splash from Auto, Real Estate, Electronics brands

Acer enters consumer electronics market with Acerpure brand

In-depth: Action-packed Q1 to grab maximum share in FY25 adex pie

Brands must consider news genre for performance marketing: SoCheers' Siddharth Devnani