brand safety
DOOH and CTVs might grow by 5X and 2X, respectively, in 2023: Siddharth Dabhade of MiQ
IPG advises clients to pause advertising on Twitter after acquisition by Elon Musk
Ad fraud and brand safety remain the top concerns after brands pulled out ads from Twitter
We spend a lot more to curb ad fraud and ensure brand safety, says J&J's Saroj Mishra