Guest Times

Why representation matters in the advertising and media industry

How buyers can navigate the fragmented media buying landscape in India

From small-town dreamer to global icon – The inspiring journey of ad legend Piyush Pandey

Best practices in leveraging new-age technology for successful brand campaigns

The great Indian advertising battle – Will 2024 election outcast IPL next year?

If you still love Kingfisher beer, then surely you will fly Jet Airways

Why brands must delink influences from influencers

Gadar 2: A wake-up call for marketers to revive 'Nowstalgia' marketing

Navigating the DPDP 2023: A marketer's guide in the new era of data

Why Barbenheimer is a wake-up call for all brands