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Shivaji Dasgupta

Shivaji Dasgupta is the prominent contributor of articles under "Opinion" and "Analysis" columns. His strength lies in his command over language and setting the context right on any topic he intends to write upon. He is a branding expert with over 30 years of experience across various global agencies. He is the founder and Managing Director of Inexgro Brand Advisory. Dasgupta contributes with his sharp insights to BestMediaInfo.com, The Times of India and other major publications.

Brandstand: Customer Disservice the Jet Airways way Guest Times
Brandstand: Customer Disservice the Jet Airways way
By Shivaji Dasgupta
logoJan 02, 2018 04:21 IST logo 4 Min read
Brandstand: Your brand deserves a sense of humour Guest Times
Brandstand: Your brand deserves a sense of humour
By Shivaji Dasgupta
logoDec 18, 2017 04:48 IST logo 4 Min read
Brandstand: Channel V and the end of the First Wave Guest Times
Brandstand: Channel V and the end of the First Wave
By Shivaji Dasgupta
logoDec 11, 2017 04:43 IST logo 4 Min read
Brandstand: Busting the morality of luxury Guest Times
Brandstand: Busting the morality of luxury
By Shivaji Dasgupta
logoDec 05, 2017 04:34 IST logo 4 Min read
Brandstand: What the Padmavati Effect can do for your brand Guest Times
Brandstand: What the Padmavati Effect can do for your brand
By Shivaji Dasgupta
logoNov 27, 2017 04:09 IST logo 4 Min read
Brandstand: Brands Against Advancing Pollution Guest Times
Brandstand: Brands Against Advancing Pollution
By Shivaji Dasgupta
logoNov 20, 2017 04:23 IST logo 4 Min read
Brandstand: The human egos behind inhuman Indigo Guest Times
Brandstand: The human egos behind inhuman Indigo
By Shivaji Dasgupta
logoNov 10, 2017 04:16 IST logo 4 Min read
Brandstand: How photogenic is your brand? Guest Times
Brandstand: How photogenic is your brand?
By Shivaji Dasgupta
logoNov 06, 2017 04:10 IST logo 4 Min read
Brandstand: The end of seasonality as we know it Guest Times
Brandstand: The end of seasonality as we know it
By Shivaji Dasgupta
logoOct 30, 2017 04:35 IST logo 5 Min read
Brandstand: When Global tastes Local Guest Times
Brandstand: When Global tastes Local
By Shivaji Dasgupta
logoOct 24, 2017 05:05 IST logo 5 Min read
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