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Akansha Srivastava

Akansha has been working with BestMediainfo.com for a decade. She joined the company as a correspondent in 2014 and rose to the Editor role. She also launched India's first B2B content marketing and branded content news platform BuzzInContent.com along with the founder of BestMediaInfo Niraj Sharma 6 years ago. Before BestMediaInfo.com, She had an 11-month stint at Bloomberg TV.

Prime Video India signs 8 advertisers for India-NZ seriesOTT
Prime Video India signs 8 advertisers for India-NZ series
By Akansha Srivastava
Nov 11, 2022 09:30 IST 6 Min read
'Tata Play Binge app aims to increase penetration of paid OTT subscriber base'OTT
'Tata Play Binge app aims to increase penetration of paid OTT subscriber base'
By Akansha Srivastava
Nov 10, 2022 10:18 IST 6 Min read
Real-time data, content and commerce to be future of media agency business: Ajay GupteAdvertising
Real-time data, content and commerce to be future of media agency business: Ajay Gupte
By Akansha Srivastava
Nov 09, 2022 09:47 IST 9 Min read
Increased usage of music and AR in Reels to fuel the growth of creator economy in 2023: Paras Sharma of MetaDigital
Increased usage of music and AR in Reels to fuel the growth of creator economy in 2023: Paras Sharma of Meta
By Akansha Srivastava
Nov 07, 2022 13:20 IST 5 Min read
'Sony SAB moving away from comedy but won't sensationalise, overhype and push the limits of drama'Television
'Sony SAB moving away from comedy but won't sensationalise, overhype and push the limits of drama'
By Akansha Srivastava
Nov 04, 2022 10:18 IST 5 Min read
Ogilvy Global CEO Devika Seth Bulchandani underlines “processes” and “keeping pace with changes” for better revenue and marginsAdvertising
Ogilvy Global CEO Devika Seth Bulchandani underlines “processes” and “keeping pace with changes” for better revenue and margins
By Akansha Srivastava
Oct 20, 2022 10:48 IST 9 Min read
In-depth: Pitching for project-based creative mandate – how much sense does it make?In-depth
In-depth: Pitching for project-based creative mandate – how much sense does it make?
By Akansha Srivastava
Sep 16, 2022 10:46 IST 7 Min read
Legacy agencies will either have steep learning curve or adopt inorganic strategies: Sidharth Rao and Madhu SudhanAdvertising
Legacy agencies will either have steep learning curve or adopt inorganic strategies: Sidharth Rao and Madhu Sudhan
By Akansha Srivastava
Sep 13, 2022 09:07 IST 5 Min read
BMW India scouts for creative partnerAdvertising
BMW India scouts for creative partner
By Akansha Srivastava
Sep 12, 2022 09:36 IST 1 Min read
Reduced government spends continue to put pressure on cinema advertisingAdvertising
Reduced government spends continue to put pressure on cinema advertising
By Akansha Srivastava
Aug 04, 2022 04:40 IST 4 Min read
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