Akanksha Nagar

In-depth: Real estate players to increase ad spends by 15% during festive season, print and TV will benefit

How Voltas Beko is building experiences for customers with 40% spends on last mile marketing

Fighting slowdown: How Payback India is working with brands to make consumers shop

Rising Star: Girish Menon, Programmatic Trader, Amnet

Mobile is a shallow boundary and about to be broken, says Tanay Kumar of Fractal Ink Design Studio – Linked by Isobar

Premium yogurt brand Epigamia to double revenue by expanding distribution, increasing digital spends

How Fevicol maintained its 'mazboot jod' with consumers for 60 years

How Schindler India entered B2C after 20 years in B2B category

From media-centric approach to user-centric focus: how programmatic is redefining digital media buying

Can Indian brands gain from the US-China trade war?