Akanksha Nagar

Rising Star: Anam Qazi, Product Manager, Data Sciences, Dentsu Aegis Network

Programmatic advertising: More value for brands at a lower cost

Focus on mid-market, agencies; Criteo to grow double digit in India, says Siddharth Dabhade

Marketing educational apps for kids is not a child's play

How social commerce is the next big thing after m-commerce

Advertisers should look beyond the walled garden of Google and Facebook, says Stewart Emerson of Criteo

Experiential marketing in idea-dark phase, brands failing to connect with consumers: Roshan Abbas of Geometry Encompass

Why ice-cream and confectionary giants are collaborating to create new products

How super-luxury car brand Maserati woos Indian buyers

Eying a niche market, Mahou wants to teach Indians the right way of drinking beer