retail media

70% gross margins drive retail media network adoption in India

70% of brands plan to increase spending on retail media in 2025: Report

How to unify India’s commerce media ecosystem in a fragmented internet market

How retail media can deliver far more than Return on Ad Spend (ROAS): Criteo report

E-retail platforms command 23% of digital adex to Rs 9,149 crore in 2023: dentsu

Indian adex 2023 growth settles at 11.2%; to grow at 12.1% in 2024: GroupM TYNY year-end forecast

In-depth: How e-commerce is outsmarting social media by rapidly increasing its share in digital adex

Global retail media adex in 2023 to hit $128.2 bn; Amazon holds 87.8% share outside China

Indian adex to be 1.3% of global ad spends by 2024, to reach $13.7 bn: WARC

CTV ad spends growth 3X slower than retail media spends: WARC