online advertising

Google Ads turns 25, highlights role of generative AI in marketing’s next phase

Google acknowledges open web in decline during US antitrust case

With 75% adex on digital, Popeyes’ strategy balances efficiency and reach: Gaurav Pande

76% SMBs find online ads more effective than traditional methods: Report

Navigating Privacy Sandbox: Insights into future of digital advertising

After pushing the pedals on third-party cookie phaseout, Google addresses common objections around Privacy Sandbox

Government and ASCI crack down on online advertising dark patterns

In-depth: Google's new ad rules will lead to permission-based online advertising; brands may struggle in terms of discoverability