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media mix

marketing Insights
Experiments, pricing power, and AI to drive marketing measurement in 2025
By BestMediaInfo Bureau
May 09, 2025 10:18 IST 3 Min read
parag-food1 Marketing
Parag Milk Foods to partner with high-impact media properties in H1 2025: Akshali Shah
By Vishesh Sharma
Dec 20, 2024 13:37 IST 3 Min read
Marketers will prioritise building 1P data and media mix remodelling in 2024: Survey Marketing
Marketers will prioritise building 1P data and media mix remodelling in 2024: Survey
By BestMediaInfo Bureau
Mar 15, 2024 04:02 IST 2 Min read
Why brands should buy audio ads in Delhi Metro, explains Dishant Narang of Pindrop Metro Tech Marketing
Why brands should buy audio ads in Delhi Metro, explains Dishant Narang of Pindrop Metro Tech
By Shreya Negi
Dec 15, 2023 10:04 IST 6 Min read
Aiming to build brand affinity, Colgate Maxfresh shifts gears to freshness that resolves morning goof ups: Anaswar Rajagopal Marketing
Aiming to build brand affinity, Colgate Maxfresh shifts gears to freshness that resolves morning goof ups: Anaswar Rajagopal
By Shreya Negi
Nov 15, 2023 09:37 IST 7 Min read
We aim to drive relevance and scale our brands' presence in the 25% branded toy segment in India: Lalit Parmar Marketing
We aim to drive relevance and scale our brands' presence in the 25% branded toy segment in India: Lalit Parmar
By Shreya Negi
Oct 18, 2023 10:38 IST 7 Min read
InDrive to double down on OTT, mobile app ads for better targeting and localisation Marketing
InDrive to double down on OTT, mobile app ads for better targeting and localisation
By Shreya Negi
Oct 13, 2023 09:21 IST 7 Min read
Allocating substantial portion of marketing budget to OTT & influencer marketing: Urban Company's Smit Shukla Marketing
Allocating substantial portion of marketing budget to OTT & influencer marketing: Urban Company's Smit Shukla
By Sakshi Sharma
Oct 12, 2023 09:30 IST 6 Min read
Jewellery brands plan to increase ad budgets by 45% this quarter Marketing
Jewellery brands plan to increase ad budgets by 45% this quarter
By Shreya Negi
Oct 05, 2023 09:04 IST 9 Min read
How is the advertisers' media mix going to play out this festive season Marketing
How is the advertisers' media mix going to play out this festive season
By BestMediaInfo Bureau
Sep 01, 2023 10:06 IST 3 Min read
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