IPL
Bumper IPL viewership boosts advertisers' confidence; many plan to enter mid-season
9.32 crore kids tune in to watch IPL on TV, up 58.7% over last year: Star Sports
IPL 2023 records highest-ever HSM reach on TV in the league's history
Housing.com banks on digital billboards to build consumer engagement this IPL season
95% of viewers witnessed interactive animation ads during IPL: iCubesWire survey
Star Sports adds Rishabh Pant to its roster of 'Believe Ambassadors'