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IAB Tech Lab
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IAB Tech Lab launches “Ad Format Idol” initiative to standardise emerging CTV ad formats
Oct 23, 2024
17:10
IST
3 Min read
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IAB Tech Lab launches ADMaP (Attribution Data Matching Protocol) for public comment
Oct 16, 2024
17:38
IST
2 Min read
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IAB Tech Lab’s COO on solving addressability and privacy challenges one step at a time
Jul 05, 2024
08:54
IST
6 Min read
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IAB Tech Lab unveils Podcast Technical Measurement Guidelines for public comment
Mar 15, 2024
04:02
IST
2 Min read
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IAB Tech Lab launches Accountability Platform for transparency in use of data for addressability
Feb 05, 2024
15:38
IST
2 Min read
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