GenZ

Bollywood drama meets Google Search with AI mode

Snapchat bets it all on Gen Z, but can advertisers afford to do the same?

Outpriced, overlooked, or outdated? In adland, age is not just a number

How India’s youth in tier 2 and 3 cities spend their first salary

What happens when Gen Z is your consumer, your creator, and your critic?

Myntra FWD capitalises on GenZ vs Millenials battle in new campaign

Delhi's GenZ voters: Trapped in a social media echo chamber?

Vishwanathan Anand and Gukesh Dommaraju make a stylish gambit with FWD by Myntra

Gen X and millennials show greater willingness to embrace agentic AI: Salesforce report

Zing announces a lineup of GenZ inspired digital content for traditional TV screens