FMCG

In-depth: Fashion and apparel brands expect bumper sales during festive season, to launch ad blitzkrieg

Ekam in its current form is half-baked, feel top advertisers

FMCG players expect a good harvest this festive season

Grofers forays into FMCG segment; targets Rs 2,500 crore business by FY 2019

Colgate ad spends grow 3% in FY18, marginally down in Q4

Digital to influence 40 per cent of FMCG consumption by 2020: Google-BCG Report

Ad spend grows in Q1 despite sharp cuts from FMCG players