FMCG

Marico names Fatima Sana Shaikh as brand ambassador for Kaya Products

GCPL’s Harsh Deep Chhabra warns FMCG brands against blind bets on first-party data

FMCG firms await guidelines as new GST triggers short-term disruption

Sudhir Sitapati on how GST cuts will boost GCPL’s growth and reshape FMCG

Britannia plans rural markets to contribute half of domestic sales in 3-4 years

No GST relief for advertising services, yet ad market turns upbeat

From FMCG to auto and BFSI, GST rationalisation sets stage for festive AdEx surge

Premium FMCG consumption expands beyond urban centres: Worldpanel India

Reliance Retail projects 20% CAGR, eyes 20% revenue from online and quick commerce: Isha Ambani

Transit and DOOH drive India’s OOH festive boom with spends rising over 15%