brands

Tonic Worldwide's GIPSI launches X-Factor report on UI/UX to help brands

YouTube surges ahead of Google to top YouGov's Best Brand Rankings 2022 in India

Consumers less likely to repurchase from brands if they see ads beside misinformation, reveals DoubleVerify report

Indian consumers demand brands get personal, reject labels and stereotypes: Adobe research

Women's IPL 2023: Brands want entry cost barrier to be set low for ensuring maximum participation

Is it too soon for brands to put their 'spooky' hats on and celebrate Halloween culture in India?

Apple retains top spot in Interbrands' Best Global Brands 2022 ranking, Microsoft overtakes Amazon for #2 place

IPG advises clients to pause advertising on Twitter after acquisition by Elon Musk

In-depth: Brands allocating budgets judiciously after muted growth in H1 adex

Why do D2C brands need to evolve in digital marketing to avoid overspending on ads?